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Digital Intervention: Remixes, Mash Ups and Pixel Pirates - Amanda Trevisanut

Published Jun 25th 2009

The art of remix and mash-ups is a contemporary cultural phenomenon that has been facilitated by the mass availability of digital software. Remix effectively describes the process of taking samples of existing media – for example audio tracks, film and television images – and knitting these samples into a new text. The active and creative use of cultural products by individuals challenges the paradigm of the passive spectator that is the corner-stone of traditional film theory. For instance, in the psychoanalytically based theories of Jean-Louis Baudry (1975), Laura Mulvey (1975) and Christian Metz (1983), the cinematic apparatus has been conceptualized as hegemonic instrument of ideology that interpolates the viewer into the world of the diegesis. The characterization of the spectator as a passive site of cultural and ideological reproduction is mirrored by the legalities of copyright that seek to indemnify the economic rights of the authors and producers of audio-visual media. In Digital Copyright and the Consumer Revolution: Hands off My iPod, legal scholar Matthew Rimmer asserts that, in copyright jurisprudence, the users of audio-visual media are decidedly absent, and that with the advent of digital technology there is an imperative to recognize:

consumers are not just mere ‘culture vultures’, engaged in the mindless, passive, bovine consumption of new artistic forms and technologies. The users of copyright works are engaged in a multitude of activities, including political expression, cultural transformation and technological tinkering. Moreover, the relationship of consumers to the dictates of copyright law is also a complex one, ranging from obedience to resistance and opposition to indifference and ignorance (2007, 13).

Consumers/users/spectators use of digital software to remediate – meaning that they “adopt aspects of prior, established media” (Ruston 2006) – copyright works draws attention to the failure of traditional theoretical and legal paradigms to recognize spectatorship and/or consumption, as a dynamic site of cultural (re)production. The use of digital technology to remix, remediate, re-master, re-imagine and re-member media artifacts into alternative configurations testifies to the interactive engagement of individuals with cultural artifacts by “blurring the boundaries between the real world of the reader/participant and the crafted world of the narrative” (Ruston 2006). The operations and aesthetics of digital technology, of “archives and databases”, ultimately “offer artists a vehicle for commenting on cultural and institutional practices through direct intervention” (Vesna 2000, 155). This essay does not presuppose that the advent of digital technologies have fundamentally altered the ways in which individuals engage with media. Rather, through an examination of Soda_Jerk and Sam Smith’s 2002-2006 film Pixel Pirate II: Attack of the Astro Elvis Video Clone this essay will aim to show how the specific use of digital software to sample and remix audio-visual images testifies to an existing (if largely theoretically neglected) dynamic relationship between individuals, society and media artifacts.

Between 2002 and 2006, Sydney artists Soda_Jerk - aka Dominique and Dan Angeloro – collaborated with video, sound and installation artist Sam Smith to produce Pixel Pirate II: Attack of the Astro Elvis Video Clone. This sixty minute “sci-fi / biblical epic/ action movie with a subplot of troubled romance” (sodajerk.com.au/sj/ppii.html) is entirely – and illegally – constructed of samples from Hollywood film, television, popular music, audio tracks, studio trademarks, DVD menus, copyright advertisements, games and online software. Using widely available digital software such as After Affects and Photoshop, Soda_Jerk together with Smith have “remixed” these samples into a narrative that challenges the economic and theoretical paradigm of the passive spectator. The film is set in the year 3001, where a team of Pixel Pirates formulate a plan to combat the evil tyrant Moses and his oppressive Copyright Commandments. In order to continue practicing the ancient art of remix they abduct Elvis Presley from 1955, create his video clone, who is then sent back to the year 2015 to assassinate Moses. By transforming into the Incredible Hulk, and later into the resurrected Jesus Christ, Elvis completes his mission, but only after he has overcome the Copyright Cops, and an assortment of action heroes including Indiana Jones from Indiana Jones and the Last Crusade (1989), the Ghostbusters from the 1984 film of the same name and its 1989 sequel, Daniel-san of the Karate Kid (1984), Luke Skywalker of Star Wars (1977) and Lara Croft of Lara Croft: Tomb Raider (2001).

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Figure 1: Courtesy of the Artists

The process of remix or “mash-ups” is thematically rendered as well as formally employed in Pixel Pirate to narrativise the ways in which digital technologies are being utilised by “consumers” to “engage in self-expression and creative play” (Rimmer 2007, 8). The form and content of the film ultimately challenges the delineation of cultural production and consumption by highlighting the dynamic nature of media, and situates the spectator/consumer/citizen as an agent of narrative meaning.

Soda_Jerk’s sample and remix of filmic icons into an anti-establishment narrative in Pixel Pirate is indicative of how the relationship between cultural production and consumption is being affected by widely available digital technologies. In The Language of New Media, Lev Manovich asserts that: “As we work with software and use the operations embedded in it, these operations become part of how we understand ourselves, and others, in the world. Strategies of working with computer data become our general cognitive strategies” (2001, 118). Manovich’s uses the term selection instead of sample to indicate how “in computer culture, authentic creation has been replaced by the selection from a menu” or a database of ready-made parts (2001, 124). He uses the term compositing, whereby the selections made are blended to “create continuous spaces out of disparate elements” to show how remix is influenced by the advent of digital culture (Manovich 2001, 155). This process of selection and compositing is explicated in the companion booklet to the Pixel Pirate DVD. In the chapter entitled “Shot Breakdowns: #2 The Final Showdown” a single frame from the film’s sequence in which Elvis as the Incredible Hulk is being vanquished by the Ghostbusters is shown to be a composite of six images – or parts thereof (see figure 1).

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Figure.2: Courtesy of the artists

The setting is a mash-up of the Paramount Studio’s logo, the ominous skyline from the conclusion of Donnie Darko (2001) and the desert from The Ten Commandments (1956). The crowd of debaucherous spectators and Moses are also from The Ten Commandments, whilst the Ghostbusters are taken from the 1984 film Ghostbusters, and the Incredible Hulk from the Hollywood incarnation of the comic book character in the 2003 film Hulk. The process of selection and compositing inherent to remix is shown by Soda_Jerk to be “transformative”, it remediates artistic forms authored by others in order to create a new product with a different – though related – set of cultural meanings (Rimmer 2007, 140). For instance, by including the Paramount logo in the composition of the film’s final showdown between champions of copyright law and its adversaries, Soda_Jerk manufacture a meta-narrative space (Manovich 2005) that articulates how Hollywood studios are a site of cultural production inhabited by their creations as well as spectators. Consequently, digital media “become simultaneously technical analogs and social expressions of our identity, we become simultaneously both the subject and object of contemporary media” (Bolter and Grusin 2000, 243). The Paramount logo ordinarily appears as an extra-diegetic element at the commencement of a given film to signify authorship and ownership, however in Pixel Pirate Paramount is shown to be only one component of the cultural landscape. Soda_Jerk utilise the operations of digital culture to understand the legacy of copyright law, who it protects, and how this affects the ability of individuals to engage with cultural artifacts.

Although the operations specific to digital software offer new methods and techniques for engaging with and producing filmic narratives, terms such as selection and compositing are not dissimilar to the techniques of postmodernism such as bricolage and parody. Manovich’s statement that “authentic creation has been replaced by the selection from a menu” echoes the argument forwarded by Frederic Jameson in his 1985 essay “Postmodernism and Consumer Society”. Here Jameson argues that the remediation of popular images annihilates the original referent which both jeopardizes historicity through over-mediation and retards the development of an aesthetic that is able to represent “our own current experience” (1985, 117). Following Jameson, Manovich posits that the process of selection naturalises “the flow of a different logic” which displaces the practice of “creating from scratch” (2001, 129). Although I agree with Manovich’s argument that the operations of selection and compositing have become a part of how we understand ourselves and others in the world, his assertion that an “authentic” form of authorship has been displaced is ultimately a utopian myth that he has inherited from the postmodern theory of Jameson. In Hot Spots, Avatars, and Narrative Fields Forever – Bunuel’s Legacy for New Digital Media and Interactive Database Narrative, Marsha Kinder refers to the operations of digital software as a “database aesthetic”, and articulates that this aesthetic does not alter communicative practices in any fundamental way, but rather “exposes or thematises the duel processes of selection and combination that lie at the heart of all stories and that are crucial to language” (2002, 6). In other words, selection and combination/ compositing/remix is an inherent component of both language and authorship. However, what has changed is how “new digital media and their critical discourse encourage us to rethink the distinctive interactive potential of earlier narrative forms” (Kinder 2002, 6). The ability to replicate, fragment and dismember cultural artifacts, and then remix, re-master, re-imagine, remediate and re-member that media in multifarious combinations not only generates alternative narratives, histories and memories, but also indicates the dynamic quality of media that has already entered the public consciousness.

The process of remix, particularly the operation of selection, used to construct Pixel Pirate elucidates the interactive and experiential nature of film spectatorship. That is to say that the remix reflects the ways that “film [already] circulates in fragmented form throughout not only the exterior landscape of popular culture, but also the interior landscape of the mind” (Columpar 2006). In order to vanquish Moses, Elvis is transformed into the Incredible Hulk.

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Figure 3: Courtesy of the Artists

However, before he is able to complete his mandate, he is annihilated by the Ghostbusters. Here Soda Jerk attribute fragments of disparate films to a single body, collapsing the distinction between screen and spectator, product and consumer. Having foreseen this sticky end, the Pixel Pirates have programmed the Elvis clone so that he will resurrect in three days in the guise of Jesus Christ. The resurrection of Elvis plays upon the cultural myths and conspiracy theories that claim that Elvis did not die on the 16th August 1977. The manifestation of Elvis as a Christ figure parodies his mythical status as “The King”, and the religious dedication of his fans which has kept his image alive for the thirty-one years since his death. In the DVD booklet, Soda_Jerk explain that “[o]ur hero is not the ‘original’ Elvis; it is the Elvis phenomenon – the figure multiplied, mashed and endlessly imitated.” Soda_Jerk utilise the image of Elvis as a symbol of the “ancient art of remix”, which illustrates Kinder’s assertion that the process of selection and combination precedes digital technologies. Although digital technology enables the reproduction, selection and compositing of canonic images and texts, the selection of Elvis as the protagonist of Pixel Pirate signals these operations as a legacy of pre-existing forms of parody, fandom and spectatorship; interactive practices that belie the seemingly hermetic narrative structure of traditional cinema.

Pixel Pirate exemplifies the ways in which artists and consumers challenge the binary relationship of authorship and spectatorship by drawing attention to the character, function and possibilities of imaging and audio technologies in the digital age. In the DVD booklet, Soda_Jerk define remixing as a “conceptual frontier that collapses the archaeology of contemporary commodity culture with the science of time travel”, one which reassembles the fragments of a bygone era to recognise “the hidden forces contained within the outmoded artifacts and myth-systems of the recent past”. Soda_Jerk echoes archaeologist Juan Antonio Barcelo’s assertion that archaeologists and historians are “not looking for objects, but actions which produced objects with special features” (2007, 437). Like archaeologists of a more traditional ilk who use archaeological data “to understand the dynamic nature of present society” (Barcelo 2007, 437), Soda_Jerk understands that the legacy of film history bears upon the ideological conditions and embodied experience of individuals in the present. As Paul Arthur asserts, discussion of history in relation to digital technology is “generally dominated by the very practical aspects of information preservation and retrieval” (2006). Soda_Jerk’s narrativisation and act of copyright infringement treats media samples as found cultural artifacts and reassembles them to illustrate the tension that exists between practices of production and consumption, and history and memory in the digital era. In the DVD booklet Soda_Jerk qualify their practice of remix:

To clear the vast number of samples involved in this project would not only have been astronomically time consuming but also financially impossible. The present cost of sample licensing is notoriously prohibitive…This situation places the art of remix squarely in the hands of those with money – branded artists and corporate advertising. A depressing fate which owes its evolution to fan communities, the avant-garde and Afro-diasporic audio cultures…copyright is not just about cash, it’s also about control. Money doesn’t buy you sample rights unless you’re using those samples in a way that is pleasing to the proprietor (i.e. not mashing Elvis with Jesus). The battle over copyright then is also the battle over history – what is at stake is the very relationship of the past to the present.

Soda_Jerk’s characterisation of copyright as a battle over history reflects the positions of cultural theorists Alison Landsberg (2004) and Marita Sturken (1997), who characterize the immediacy of the moving and photographic image in contemporary culture as inextricable from personal memory, cultural memory and official history. Sturken offers the example of veterans of World War II whose experience of battle have been subsumed “into a more general script” as a result of watching Hollywood movies that dramatise the war (1997, 6). This example exemplifies how personal experience of media is inextricable from lived experiences, and how a relationship to personal history is compromised by laws that prohibit an active engagement with and use of culturally produced audio-visual technologies. By remixing samples from discreet and disparate media texts into the body of a single text, Soda_Jerk illustrate how “texts decreasingly take the material form of durable marks inscribed on paper and increasingly manifest themselves as electronic polarities, the bodies within (and without) electronic documents undergo correlated transformations in embodiment” (Hayles 2004, 257). Like bodies that remember the disparate temporalities of viewing this or that film – memories which are formative of individual experience and identity – Pixel Piratelike other remixes and mash-ups come to represent this postmodern experience of being in a world mediated by audio-visual technology.

Despite this philosophical affinity with archaeological practices, Soda_Jerk exceed the archaeological mandate and employ digital technology to creatively fragment and reassemble popular cultural media and propel the past and present “into a new constellation”, a process that they describe as “retro-futurism”. This new constellation reveals how the new technological frontiers of cinema depend upon the “reflexivity of embodied spectatorship” and not “fantasies of disembodiment and absorption into virtual worlds” (Rabinovitz 2004, 100). Landsberg contends that the affective traces left by experiences of spectatorship facilitate the “conditions for ethical thinking precisely by encouraging people to feel connected to, while recognizing the alterity of the ‘other’” (2004, 9). Landsberg here situates herself in opposition to Jameson by arguing that it is the age of consumerism, of technological reproducibility, that enables the cinema to facilitate a political action because the experiential nature of spectatorship dissolves the differences between authentic and mass-mediated memories (2004, 15). Although Landsberg’s own focus is the potential of cinema to form political alliances between marginalized communities, her recourse to embodied experience to argue that mass reproduction in late-capitalist culture is precisely what enables a political cinema is coextensive with the position articulated by Soda_Jerk. However, Soda_Jerk claim mass-produced visual and aural images as a personal and cultural history, and utilise these images to render a database narrative that subverts the dominant narrative of the passive spectator. By remediating cultural images, Soda_Jerk adhere to Walter Benjamin’s characterization of history which states that to “articulate the past historically… means to seize hold of a memory as it flashes up in a moment of danger…which unexpectedly appears to a man singled out by history” (1968, 255). Benjamin regards the subjective and inter-subjective nature of memory as a potent political weapon for affecting “both the content of tradition and its receivers” (1968, 255). The database aesthetic and digital software are utilised in Pixel Pirate to open up narrative possibilities: the act of remix triggers personal memory, cultural memory and official film histories to claim media as a dynamic cultural experience.

As illustrated by Kinder, the rhetoric of digital software operations has offered a new language of interactivity that is able to re-imagine the spectator as a site of cultural production. Furthermore, as was elucidated through an analysis of Pixel Pirates, digital software has offered a new means of expressing the interactive relationship shared between individuals, society and various media. By illegally sampling copyright works using widely available digital software, Soda_Jerk and Smith also exemplify the political potential of contemporary media, directly challenging the status quo. In the DVD booklet, Soda_Jerk conclude by stating:
“The remix is nothing less than a politics of time, and one worth the battle. We believe that we have used each of the samples fairly. But whether our sampling constitutes an act of “fair use” is a matter we can discuss with your lawyers”. What emerges in the stated politics of Soda_Jerk is a tension between the individual and cultural experience of media, and economic and histrionic power structures that rely upon a strict delineation of production and consumption. Pixel Pirate illustrates how access to, and expression through cultural artifacts is an essential means of understanding contemporary conditions of existence. This is due to the immediacy of audio-visual media in consumer culture, and its affective nature. Remixes and mash-ups utilise digital technologies in a manner that elucidates the ways that bodies are transformed by, and in turn transform, media.

Bibliography

Arthur, P. 2006. “Multimedia and the Narrative Frame: Narrating Digital Histories”. Refractory: A Journal of Entertainment Media 9 (July), http://blogs.arts.unimelb.edu.au/refractory/2006/07/04/multimedia-and-the-narrative-frame-navigating-digital-histories-paul-arthur/

Barcelo, J. A. 2007. “Automatic Archaeology: Bridging the Gap Between Virtual Reality, Artificial Intelligence, and Archaeology.” Theorizing Digital Culture: A Critical Discourse, edited by Fiona Cameron and Sarah Kenderdine, 438-454. Cambridge, MA, USA: Massachusetts Institute of Technology.

Baudry, J. 1986. The Apparatus: Metapsychological Approaches to the Impression of Reality. In Narrative, Apparatus, Ideology: A Film Theory Reader, edited by Phillip Rosen, 299-318. Originally published in 1975 in Communications (23) and translated in 1976 Camera Obscura (Fall), (1):104-28.

Benjamin, W. 1968. “Theses on the Philosophy of History”. In Illuminations, 253-264. New York: Harcourt Brace Jovsnovich Inc.

Bolter, J. D. and R. Grusin. 1999. “The Remediated Self”. In Remediation, 230-241. MIT University Press.

Columpar, C. 2006. “Re-Membering the Time-Travel Film: From La Jetee to Primer”. Refractory: A Journal of Entertainment Media 9 (July),
http://blogs.arts.unimelb.edu.au/refractory/2006/07/04/re-membering-the-time-travel-film-from-la-jetee-to-primer-corinn-columpar/

Hayles, K.N. 2004. “Bodies of Texts, Bodies of Subjects: Metaphoric Networks in New Media”. Memory Bites: History, Technology and Digital Culture, edited by L. Rabinovitz and A. Geil, 257-282. Duke University Press.

Jameson, F. 1985. “Postmodernism and Consumer Society”. Post-Modern Culture, edited by Hal Foster, 111-125. Pluto Press.

Kinder, M. 2002. “Hot Spots, Avatars, and Narrative Fields Forever – Bunuel’s Legacy for New Digital Media and Interactive Database Narrative”. Film Quarterly (55): 2-15.

Landsberg, A. 2004. “Introduction: Memory, Modernity, Mass Culture”. Prosthetic Memory: The Transformation of American Remembrance in the Age of Mass Culture, 1-24. New York: Columbia University Press.

Manovich, L. 2001. “The Operations”. The Language of the New Media, 116-175. Boston & New York: Massachusetts Institute of Technology.

Manovich, L. 2005. “Understanding Meta-Media”. 1000 Days of Theory (October), www.ctheory.net/articlaes.aspx?id=493

Metz, C. 1983. “The Imaginary Signifier”. Psychoanalysis and Cinema: The Imaginary Signifier. The MacMillan Press: London.

Mulvey, L. 1977 [1975]. Visual Pleasure and Narrative Cinema. In Women and the Cinema: A Critical Anthology, edited by K. Kay and G. Peary, 412-428. New York: Dutton.

Rabinovitz, L. 2004. “More Than Movies: A History of Somatic Visual Culture through Hale’s Tours, Imax, and Motion Simulation Rides”. Memory Bites: History, Technology and Digital Culture, edited by L. Rabinovitz and A. Geil, 99-125. Duke University Press.

Ruston, S. 2006. “Blending the Virtual and the Physical: Narrative’s Mobile Future?” Refractory: A Journal of Entertainment Media 9 (July), http://blogs.arts.unimelb.edu.au/refractory/2006/07/04/blending-the-virtual-and-physicalnarratives-mobile-future-scott-ruston/

Rimmer, M. 2007. Digital Copyright and the Consumer Revolution: Hands Off My iPod. Cheltenham, UK, Northampton, MA, USA: Edward Edgar.

Sturken, M. 1997. “Introduction”. Tangled Memories: The Vietnam War, the AIDS Epidemic, and the Politics of Remembering, 1-18. Berkley, Los Angeles, London: University of California Press.

Vesna, V. 2000. “Database Aesthetics”. AI & Society (14):155-156.

Filmography

Donnie Darko. Directed by Richard Kelly. 2001.
Ghostbusters. Directed by Ivan Reitman. 1984.
Hulk. Directed by Ang Lee. 2003.
Indiana Jones and the Last Crusade. Directed by Steven Spielberg. 1989.
Karate Kid, The. Directed by John G. Avildsen. 1984.
Lara Croft: Tomb Raider. Directed by Simon West. 2001.
Pixel Pirate II: Attack of the Astro Elvis Video Clone, Soda_Jerk and Sam Smith, 2002-2006.
Soda_Jerk. (Cited 7 November 2008). Available from http://sodajerk.com.au
Star Wars: Episode IV – A New Hope. Directed by George Lucas. 1977.
Ten Commandments, The. Directed by Cecille B. DeMille. 1956.

Notes

[1] Copyright is a pertinent issue in relation to new digital technologies; however it is a concern that is tangendental to the focus of this essay. For a detailed analysis of how copyright laws in Australia and the United States impacts upon remix culture see Rimmer, (2007).

[2]“Fair use” is a grey area in copyright law in both Australia and the United States. At present it covers transformative uses such as parody, however its extension to cover mash-ups is still a largely contested area. See Rimmer (2007).

Author Bio

Amanda Trevisanut is a PhD candidate in the Department of Culture and Communication at The University of Melbourne. She is currently working on her thesis entitled ‘Multi-Cultural Identity and SBS Commissioned Content’.

Contact Email: a.trevisanut@pgrad.unimelb.edu.au

Filed in Animation, Comics, Film, Uncategorized, Volume 15 | No responses yet

The Classic Hollywood Town at the Dawn of Suburbia - Stephen Rowley

Published Jun 25th 2009

Abstract

This article examines the depictions of small towns in a number of Hollywood films from the 1940s, and describes some of the ideals of community that were shaping (and reflecting) the community attitudes that would underlie the post-war suburban boom. Two points are of particular interest. Firstly, what are some of the common physical and social characteristics of the communities as depicted in these films? And secondly, what can we glean from the films about the attitudes to community and suburbanisation that existed at the dawn of the suburban age?

The origins of the modern suburb can be traced back to the mid 19th Century, with streetcars and the railroad spurring the development of commuter suburbs, and industrialisation increasing the urge to escape the pollution and overcrowding of cities and also spurring the creation of company towns for workers. [1] The appeal of the suburban ideal is not hard to understand, with urban hinterlands long having been recognised as harbouring the potential to provide the best of urban and rural lifestyles. Ebenezer Howard’s 1898 conception of “three magnets” is a classic expression of this urge, with “town” and “country” each offering a dubious mixed bag of blessings and faults, but “town-country” giving an irresistible blend of both:

Beauty of Nature, Social Opportunity. Fields and Parks of Easy Access. Low Rents, High Wages. Low Rates, Plenty to Do. Low Prices, No Sweating. Field for Enterprise, Flow of Capital. Pure Air and Water, Good Drainage. Bright Homes & Gardens, No Smoke, No Slums. Freedom, Co-operation (1946, 46). [2]

Howard conceived of stand-alone master-planned garden cities, but the edges of existing cities represented a more readily accessible site to pursue the balance of the space and beauty of the country and the opportunities and society of the city. Yet the mass adoption of the suburbs as a dominant mode for middle-class residential living – rather than as a haven for the extremely wealthy – can be traced to the period immediately after World War II, to the point where the popular conception of suburbia is inextricably linked to the 1950s: the expression “sitcom suburbs” raises an instant image of a particular type of lifestyle, most stereotypically embodied in 1950s sitcoms such as Leave it to Beaver (Gomalco Prodcutions and Kayro-Vue Productions, 1957-1963), The Adventures of Ozzie and Harriet (Stage Five Productions, 1952-1966), and Father Knows Best (CBS, NBC and ABC, 1954-1960). [3] At the conclusion of World War II, a number of factors combined to lead to the mass expansion of suburbs in the United States and Australia (and to a lesser extent in Europe and the United Kingdom). Without war and depression to stifle growth, automobiles could realise their latent potential to reshape the built landscape (Kay 1997, chapter 10); mass production reduced construction costs, with home construction shifting sharply away from owner-builders to developer-builders; (Hayden 2003, 132) and affordability was artificially spurred by direct and indirect government subsidies for suburban development, including highway construction and direct financial assistance such as the United States’ Serviceman’s Readjustment Act of 1944. [4] With suburbia more accessible than ever before, populations eager to realise the hard-won fruits of victory (and in the midst of a post-war baby boom) flocked to suburban communities. Between 1950 and 1970, central cities in the United States grew by 10 million people, but their suburbs added 85 million (Fishman 1989, 182). The paradox created by this mass adoption of the suburban lifestyle was quickly recognised, and has been much discussed since: the scale of the suburban roll-out meant that the original “best-of-both worlds” ideal was quickly extinguished. Road networks became increasingly extravagant even as they became ever-more congested; the dispersal of uses meant the urban environment became vast and centreless; the mass-production of houses led to dull and lifeless street environments; and the actual urban / rural interface continually leap-frogged each new ring of development, stripping communities of the access to open landscape they had previously enjoyed. Such problems were quickly apparent: as urban historian Lewis Mumford noted in 1961, “[a]s soon as the suburban pattern became universal, the virtues it at first had boasted began to disappear” (490-491). Yet despite this prompt identification of the perils of suburban development, the continued popularity of the model attests to the powerful pull of the suburban dream. If anything, disappointment in actual suburbs only strengthens the urge to find that elusive community that can approximate the imaginary ideal of community, spaciousness, and aesthetic appeal. These are essentially the qualities associated with the quintessential small town, to the point where the imagined virtues of suburb and small town are inextricably linked: suburbs are an attempt to mass-produce an affordable version of the perfect small community. It is therefore of interest to look at the ideal of the small town as depicted in Hollywood films at the dawn of the suburban explosion. These have much to tell us about the community ideals that drove post-World War II suburban expansion.

As Rob Lapsley has noted, “[i]t has become a cliché of contemporary writing that the city is constructed as much by images and representations as by the built environment, demographic shifts and patterns of capital investment” (1997, 187). As is often the case, this notion has become a cliché because of its common-sense usefulness and intuitive correctness: it is easy to appreciate how our mental conception of a place such as New York City is shaped by its frequent depiction in film, television and literature. However, the importance of representation becomes even more important when one considers the case of notional places: representations that we use to define and describe a general category of place (eg “suburbia,” “small town,” “big city,” “Main Street”). In these cases, there is no single real-world referent, and so the overlay of multiple depictions of such communities becomes all-important. Our idea of the small town is, as Kenneth MacKinnon puts it, “an amalgam of elements much less to do with actual American small towns than with manifold literary descriptions and repeated cinematic treatments” (1984, 18). Such depictions are of interest because, as MacKinnon argues, the imaginary small town is a “storehouse of American values” and as such a study of the depiction of them is a means of exploring the nation’s psyche; the ubiquity of Hollywood entertainment means that these then have wider international currency (1984, 16). In the current context, it is the ideals of community enshrined in Hollywood’s depictions of the small town that are of interest. In this article I will therefore examine the depictions of small towns in a number of Hollywood films from the 1940s, to attempt to describe some of the ideals of community that were shaping (and reflecting) the community attitudes that would underlie the post-war suburban boom. Two points are of particular interest. Firstly, what are some of the common physical and social characteristics of the communities as depicted in these films? And secondly, what can we glean from the films about the attitudes to community and suburbanisation that existed at the dawn of the suburban age?

Two films are of particular interest in framing this discussion. The first is Our Town (Sam Wood, 1940), based on Thornton Wilder’s play from 1938. As both MacKinnon and Eugene Levy argue in their respective studies of small town films, the 1930s saw a proliferation of particularly sympathetic portrayals of small-town life, with the Depression prompting a romanticisation of traditional values and rural lifestyles in response to the perceived failure of urbanisation and industrialisation (MacKinnon 1984, 9; Levy 1990, 66-67). Wilder’s play, which won a Pulitzer Prize, appeared towards the end of this cycle of works and its film adaptation appeared at the start of the 1940s sequence of small town films. The film therefore represents a very useful starting point, as a work that makes a determined claim to a status as a definitive depiction. Our Town’s deliberate authoritativeness is marked by many factors: the title; its omniscient birds-eye narration; the focus on typical “day-in-the-life” goings-on; the humorously ultra-rational account of the town’s geographical and anthropological history; the narration’s insistence on the town as representative of many others; and the decade-spanning storyline. Equally interesting is It’s a Wonderful Life (Frank Capra, 1946), which has a strikingly similar sense of summation: it has been described variously as both a “culminating work” for Capra, and as an “ideological summation of an era” in Levy’s study of small town films (Maland 1980, 131; Levy 1990, 88). Whether by coincidence or design Capra’s film repeats many specific motifs from Our Town: the omniscient point of view, with the narrator manipulating the “playback” of events; characters who are resistant to embracing the commitments of domestic life; divine intervention allowing someone to view and reappraise their own life from the outside; and the climactic expression of a will to live. It also shares the earlier film’s strong thematic emphasis on the positives and negatives of small town life. Capra’s film, as will be discussed, is unusually explicit in its consideration not only of the attractions of small town life versus big city life, but also of its hero as a potential developer / urban planner (George Bailey declares he wants to “build things, design new buildings, plan modern cities”) whose actions shape a particularly malleable urban environment. It’s a Wonderful Life is also of note as the most widely revived and remembered of the 1940s small town films, due to the ongoing popularity of its star and director, and its status as a seasonal “standard”. [5] Its vision of the small town therefore remains one of the most culturally pervasive of Hollywood’s depictions. Turning to the questions posed above, we find that in both these films, and the other films considered – The Magnificent Ambersons (Orson Welles, 1942), Kings Row (Sam Wood, 1942), Shadow of a Doubt (Alfred Hitchcock, 1943), Meet Me in St Louis (Vincente Minelli, 1944), and The Miracle of Morgan’s Creek (Preston Sturges, 1944) – there is a high degree of consistency in the physical and social landscape of the imagined small town. Interestingly, however, the thematic approach to notions of community suggests a great deal of anxiety about such communities both in their historic form as small towns, and also as a model for future communities.

The Physical and Social Properties of Hollywood’s Small Towns

The recurring features of the depicted communities in Our Town and the other small town movies cited can be summarised as follows:

A distinct retail and social hub (particularly a Main Street).
Institutions prominently present in social hierarchies and architectural design.
Locally owned and socially integrated businesses.
Predominance of classical forms of architecture.
Fluid interface between the public and private realm.
A walkable community (compact physically).
An intimate and well connected community (compact socially).
A close link between town and country.
Family units as the essential building blocks of the community.
A population that has a multi-generational link with the community.
De-emphasis of cars and emphasis on various forms of non-car transport.
A period setting, or a sense of the place being “out of time.”

These points will be explained further and elaborated upon below.

A Distinct Retail and Social Hub (Particularly a Main Street)

“Running right through the middle of the town is Main Street,” declares the narrator, the druggist Mr Morgan, at the opening of Our Town.[6] The idea of a strongly defined commercial and social hub, usually in the form of a central shopping street but also present in other forms, such as a town square, is integrally associated with conceptions of small towns. “Main Street” can be identified and studied as a distinct notional place in itself, as historical geographer Richard Francaviglia has, notably in his book Main Street Revisited: Time Space and Image Building in Small-Town America. Francaviglia studies the role that various actual Main Streets play in real communities, as well as the influence of artificial Main Streets in literature, film, and historical / theme park recreations. Francaviglia notes the way in which Main Street becomes an icon closely equivalent to small towns themselves, and in particular one associated with nostalgia for small town life:

As it evolved in time and space, Main Street became the commercial and social heart of the American small town; as it developed in our collective thought, Main Street became an integral part of American culture. Because many people left small towns in the early to mid-twentieth century, these places became repositories of memories (1996, 130).

The Main Street is both a key ingredient in conceptions of the small town (as its commercial and social heart), and also as an iconic – in the semiotic sense of a part that stands for the whole – representation of the town. [7] In a design sense, too, Main Street also serves an important function in underlining the presence of a geographically centred community: this is not the dispersed, placeless built form of the suburbs. Main Street’s power as a signifier increases as real Main Streets become less familiar due to the populations leaving small towns (as Francavaglia suggests) and also as real examples become less common, displaced by other modes of retailing such as stand-alone car-oriented malls, “big box” retailing and highway-side shopping strips. The depiction of Main Street in these 1940s examples therefore deserves a particularly detailed consideration.

In Our Town, we see relatively little of Grover’s Corner’s Main Street, despite its prominent name-check in the opening lines of dialogue; the focus in this film is much more firmly on residential areas. Where Thornton Wilder’s stage play stipulated that no scenery should be used (strengthening the idea of Grover’s Corners as a generic and imagined place rather than a specific locale) (Wilder 1938, 9) [8], the film uses relatively elaborate backlot sets, but these are predominantly of houses and residential streets. Main Street is vaguely suggested in the distant aerial view of the town at the opening of the film, and there is one Main Street set: a shopfront for Morgan’s drug store, which we see most prominently as Morgan hosts us a scientific account of the town (from a professor and the town’s newspaper editor) and then later (from the interior) when it is the setting for the young couple Emily and George to discuss their future. In the discussion with the newspaper editor, the editor leans out of the upper storey window, but we see nothing else of the facade: this economising with sets means Our Town’s notional Main Street is largely constructed through editing and imagination rather than an actual physical construction or a visual depiction. The editing of the conversation between the druggist and newspaper editor establishes that these two important commercial enterprises are within extremely close proximity, but otherwise we see little of the physical setting of the Main Street. What we do see, however, establishes the sense of the street as an “old-fashioned” space: a few brief shots establish that the drug store’s Victorian shopfront is in extremely close proximity to the un-made street surface, behind large trees, and with a pitching post for horses in front (figure 1a). This latter point reflects Morgan’s dialogue at the start of the film describing the town in June, 1901: “Along Main Street there’s a row of stores with hitching posts and horse blocks in front of ’em. The first automobile is going to come along in about five years.” A later shot (figure 1b), as George and Emily enter the drug store, lets us see from the interior to the exterior: this shot shows us the prevailing Victorian architecture, and implies through the orientation of visible buildings that the drug store (and hence the newspaper building) actually faces an unseen town square. (The town square is the other prominent model for a community hub and serves essentially the same role as Main Street in films; however, it is somewhat less common and appears comparatively fleetingly in the films examined for this article) [9].

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Figure 1: Drugstore Interior and Exterior, Our Town

Similarly curtailed views of Main Street are found in the predominantly residentially-set Kings Row, The Magnificent Ambersons, and Meet Me in St. Louis. In Kings Row we see Main Street only in one scene, when Drake McHugh visits the bank: while only briefly seen, it is attractive and well populated, with a wide median (figure 16a) and a monument prominently erected at the centre of the street. In The Magnificent Ambersons Main Street is present through several long shots (see, for example, figure 5) and in close-up as George Minafer and Lucy Morgan discuss their estrangement; while the close-up scenes in particular give a sense of it as busy, there is little sense of Main Street as a distinct place in Welles’ film. Similarly, Meet Me in St. Louis features one scene – its most famous, the Trolley Song scene – on a Main Street that is shown most clearly through a brief scene at the trolley depot as the passengers gather to board the trolley, and then through largely obscured back-projection. Nevertheless, despite its brief appearance, the Main Street we see is clearly prosperous, with well-kept shopfronts and wide streets. [10] Compared to these period films (all set around the turn of the century), Alfred Hitchcock’s Shadow of a Doubt makes an interesting comparison: like Meet Me in St Louis, it presents a cosy image of a small town through its depiction of leafy tree-lined streets with grand housing. However, its Main Street is the odd one out in the films studied here, being the only one that is both set at the date of production (1943) and also shot on real streets, in the actual town - named in the film - of Santa Rosa, California (Reeves 2006, 347-348; Neuman 2008, 89-90). Its street scenes (see figures 2a - 2d) are notable for a number of factors: unsurprisingly given the use of real streets, there is a strong sense of verisimilitude in its street scenes, and the streets are noticeably busier than in the other examples, in some shots feeling decidedly urban in their character. The establishing shot of Santa Rosa (figure 2a) gives a sense of the clash of small town versus urban iconography. Urban elements include the crowdedness of the streets, dominance of cars, and the subservience of pedestrians to vehicle traffic: pedestrians cross as directed by traffic police. However, there are also still comforting elements of the small town community in this shot: the classically inspired architecture, prominent civic buildings, the inviting streetscape element of the verandah framing the shot, and the reassuring presence of the local policeman (who is picked out through close-ups at several points through the film). Later, as Charlie and her uncle walk to the bank, we get a brief shot of a town square fronted by civic buildings (figure 2b) and a long view of the streetscape showing a street level vibrancy but also urban elements such as the high billboard style signage visible in the background and a disproportionately wide vehicle carriageway (figure 2c). An early shot showing the family driving to the station to pick up Uncle Charlie (figure 2d) underlines the sense of a small town teetering on the edge of urbanisation: this shot – which pans right to reveal the railroad station – gives a strong sense of the size of the town, with the railroad station apparently on the town’s fringe and a Main Street receding to a town centre distantly visible in the background. It should be noted that all these elements are contextualised by their contrast with particularly seedy urbanism (see figure 18) earlier in the film and the aforementioned attractiveness of the residential precincts; furthermore, Dimitri Tiomkin’s jaunty musical cues emphasise the positive aspects (vibrancy, excitement) of the Main Street rather than any negative connotations. The predominant view is therefore still of a Main Street that represents a social hub and civic centre, rather than a degenerated, urban style “downtown”.

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Figure 2: Main Street, Shadow of a Doubt

Preston Sturges’ wartime comedy The Miracle of Morgan’s Creek also depicts a noticeably bustling town centre, although here Sturges’ intent is humorous, emphasising the way the town has been overrun by soldiers and (through his consistently busy compositions) creating a general sense of comic hubbub. Sturges, however, was using a back lot: his town is Paramount’s back lot street set, which had been used in other films during the 1930s, and (probably apocryphal) accounts suggest Sturges wrote the film partly to save the set from demolition (Neuman 2008, 92-93). While Sturges’ approach to the material is aggressively comedic and subversive in tone (with its emphasis on scandal and its provocative plot about an unmarried mother), the film is notable for the loving attention it gives the small town environment. Sturges stages several long dialogue scenes that unfold over extended tracking shots that follow characters through the backlot set, and these scenes are rich in detail of Morgan Creek’s Street Life. A particularly good example occurs as Trudy and Emmy Kockenlocker discuss Trudy’s scandalous pregnancy while walking through the centre of town. In one lengthy shot, the camera follows the pair from the lawyer’s office, past a series of wooden buildings that would not look out of place on a western set (figure 3a), attractive shopfronts, a miniature town square consisting of a planted median with seating and a small rotunda, and more substantial brick buildings. As they walk, the pair pass various bits of small-town “colour:” a street vendor (figure 3b), shoe-shiner (figure 3c), a policeman chatting to an attractive woman, and a street cleaner (the last three figures all in figure 3c). Despite Sturges’ satirical tone throughout the film, the overwhelming impression in its presentation of the Main Street is of a vibrant, functional community hub.

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Figure 3: Street Activity Details, The Miracle of Morgan’s Creek

Frank Capra’s It’s a Wonderful Life – probably the best-remembered of the mid-twentieth century depictions of small town life – offers a similarly rich back lot Main Street. The film was shot on a three block long purpose-built set on RKO’s ranch in Encino, California (Willian 2006, 6; Neuman 2008, 95). The Main Street (Genesee Street) is shown at various time periods: first in 1919; then prominently shown again as it exist in the late 1920s and early 1930s; and finally as it exists in 1945. (It also appears as “Pottersville,” an alternate urbanised version of the town, in the fantasy sequence, but the implications of this form of the street will be discussed later.) We are first shown the street in the flashback to 1919, when the young George Bailey is working at the drugstore: as in Our Town, the drugstore is shown as a centre for socialising where sodas, milkshakes and sundaes are enjoyed, and romances blossom. Later, in the 1928 sequence, the drugstore is shown as particularly busy and well-patronised (figure 7). The street itself is wide, bound by one and (predominantly) two storey buildings, generally of loosely Victorian appearance, along each side. It has an avenue of established trees along the centre, with seating installed (figure 4a); this recalls both the two-lane avenue seen in Kings Row (figure 16a) and the similar centre-of-the-street seating shown in The Miracle of Morgan’s Creek. While cars are present on the street in all the sequences, the street remains a pedestrian dominated space: in the first shot of the street, George and his friends hold up a car by linking arms as they walk along the street (figure 4a), and in other scenes characters freely walk along the roadway (figure 4b). Capra sets enough action on the street, and frames enough of his shots to prominently feature the businesses in the background, that it is possible establish the tenancies for most of the three-block set. As reconstructed by Michael Willian, on one side the street features the sporting goods store (where George Bailey picks up his bag at the start of the 1928 sequence), an antique shop, a bakery, “Bedford House” (presumably a boarding house), a florist / beauty shop, barber, telegram office, emporium, bank dance academy, a café, and library. The other side of the street features a candy shop, art store, music store, theatre, Gower’s drug store, The Bailey Building and Loan, a butcher, newspapers office, tailors, bicycle shop, garage, and a bowling alley/pool hall. At one end Genesee Street is terminated by a cross-street, which features civic buildings, such as the courthouse (which faces up Geneesee Street), gas company, telephone exchange and police station (Willian 2006, 8-9). The intersection of these two streets is marked by a monument and a small circular garden that transforms this into a miniature town square (figures 4c and 4d; these are part of the same shot, with the camera panning left from the frame 4c to that at 4d). The basic layout of a circular ceremonial garden within a street intersection is very close to the circle-in-a-square “Philadelphia” plans used in some real American towns, and which was later an inspiration for the layout of Disneyland’s Main Street USA (Francaviglia 1996, 97-100). This end of the street also houses the library building on the opposite corner, and its role as a civic precinct is underlined by its use as the setting for the Homecoming celebration in honour of Harry Bailey. The street therefore is shown to include both a bustling retail precinct and a more ceremonial civic area: while viewers of the film are unlikely to put together this geography of while watching the film, the overall effect of this attention to detail is a remarkably convincing portrait of a functioning and attractive town centre.

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Figure 4: Genesee Street details, It’s a Wonderful Life

It is especially interesting to compare Capra’s Bedford Falls with Hitchcock’s Santa Rosa from Shadow of a Doubt. Hitchcock’s film, as noted, presents a particularly realistic Main Street: the buildings and streets are genuine, and in many of the longer shots, it seems likely that much of the background action consists of genuine passers by (since some shots, such as that in figure 2c, would have required closing multiple city blocks if the production had attempted to control the entire street). There is therefore an almost documentary-like sense of realism in these street scenes, and to some extent the realism cuts against the portrait of Santa Rosa as a sleepy haven of old-fashioned values that is established in the rest of the film. In Capra’s film, there is enormous attention to the layout of the town, with a great deal of set detailing and background action dedicated to selling the community as real. At the same time, however, that extent of stage-managing allows the town to be unfailingly picturesque (excepting, obviously, the Pottersville scenes), and through design and necessity the street and buildings are of a more intimate scale than Santa Rosa streets (compare the street in figure 4a with that in figure 2c, or the square and courthouse in figure 4c with that in figure 2b). The resultant street scenes create an imaginary town that in many ways is more persuasive, and with more distinctive character as distinct “place,” than Hitchcock’s more reality-based Santa Rosa Main Street. It’s a Wonderful Life (and, to a lesser extent, The Miracle of Morgan’s Creek) emphasises the ability of a fully controlled back-lot set to create a “realer-than-real” archetypal environment. In his study of classical Hollywood set design, Juan Antonio Ramírez quotes production designer William Cameron Menzies on this idea:

…if, for example, you film a romantic place [on location] like a picturesque European street, you can achieve an exact reproduction – but that will still be minus the atmosphere, texture, and colour. So it’s always better to replace it with a set [erected in the studio] which gives the impression of the street, as it exists in your mind, slightly romanticized, simplified, and overly textured (2004, 86).

It’s a Wonderful Life’s Genesee Street is a particularly compelling example of this principle; it as at once so attractive and persuasive – so full of “atmosphere, texture and colour” – that it approaches the ideal of what architect Paul Goldberger (speaking of Disneyland’s Main Street USA) has called a “universally true” Main Street (Francaviglia 1996, 160).

Institutions Prominently Present in Social Hierarchies and Architectural Design

The presence of a prominent civic precinct (comprising courthouse, library, police station and utility buldings) in Bedford Falls raises the importance of civic and religious institutions and their buildings in the archetypal small town. This is emphasised by the Morgan’s description of Grover’s Corners at the start of Our Town:

Running right through the middle of the town is Main Street. Cutting across Main Street on the left is the railroad tracks. Beyond the railroad tracks is Polish town; you know, foreign folks who come here to work in the mills, a couple of Canuck families, and the Catholic church. You can see the steeple of the Congregational church; the Presbyterian is just across the street. The Methodist and the Unitarian are up a block. The Baptist church is down in the hollow, by the river. Next to the post office is the town hall. Jail’s in the basement. [William Jennings] Bryan once made a speech right from those very steps. It’s a nice town, know what I mean?

This succinct description of the layout of the town as anchored by its civic facilities (post office, town hall, jail, railway station) and religious institutions (six churches, four specifically identified as within about a block of each other near the centre of town) emphasises the importance of such institutions in framing the community. The prominent role of religious institutions on this list is notable for reinforcing the emphasis on traditional and conservative values (we later learn the town is 86% Republican), and would be of interest to critics focussing on Althusserian notions of the role institutions play in perpetuating ideological frameworks (Althusser 1994, 151-162). This is not, however, my focus here. The presence and proximity of all these institutions (religious and civic) is instead of interest primarily for their role as centres of community engagement and participation. Decreased involvement in community activities is an often-cited failure of the retreat to dispersed, privatised suburban lifestyles: as Mumford put it in 1938 – co-incidentally the same year Wilder’s play was published – suburbs represent “a collective effort to live a private life” (1938, 215). Intriguingly, while declining community participation is often identified as a post-1950s (and hence post suburbia, post-television) phenomenon, Robert D. Putnam’s study of community engagement suggests many measures of social participation – church attendance, for example, as well as membership in chapter based associations, the PTA, unions, and professional associations – showed similar slumps also occurred during the 1930s, as communities were buffeted by the Depression, before rising again in the 1940s and then dropping away again after the 1950s (Putnam 2001, 54, 57, 70-71, 81, 84). This suggests that there may have been some recent impetus for nostalgia for the participatory communities of earlier days even in the early 1940s, and particularly in 1938 when Our Town first appeared as a play. Regardless of the cause for such nostalgia, a strongly defined and localised presence of civic institutions is a meaning-laden trait of the archetypal small town, symbolising a close-knit community and a strong social order.

As suggested by the above monologue, the church plays a particularly strong role in Our Town. The wedding of George Gibbs and Emily Webb is a central sequence, and the church is one of the few non-residential buildings we see in Grover’s Corners. The church is also a centre of socialising and gossip; a subplot concerns the interest of the town’s women in the drinking problem of the church organist, and his eventual suicide. The context in which the church appears reinforces my suggestion that it is less important, here, as a source of religious and moral guidance (the drunkenness of the organist and the uncompassionate response of the townsfolk make that clear). Instead, the church acts as a source of community cohesion, both as a gathering place for socialising and as the socially sanctioned means for couples to form unions. Where in daily urban and suburban life it is increasingly common for socialising to be centred on the workplace, in Our Town we never see any characters’ place of employment, with a few very telling exceptions: Morgan is shown at work in his drugstore, but this is itself a community hub; we see the newspaper office only from the street, a place of public interaction; and we see several characters – the newspaper boy and the milkman – whose workplace is the street. [12] The other films studied for this article share this de-emphasis of places of workplace socialising in favour of concentrating on the institutions that define the town physically and socially. In Miracle of Morgan’s Creek we see community celebrations in the church basement and at the country club. A similar party occurs at the local high school in It’s a Wonderful Life where George and Mary start their romance. Those people we see at their place of employment are usually involved in enterprises that are involved one way or other in linking or building the community: newspaper offices are shown in Miracle of Morgan’s Creek and, as mentioned, externally in Our Town; and we see a lawyer’s office in Kings Row and Miracle of Morgan’s Creek. (The father in Meet Me in St. Louis is also a lawyer, but we never see his workplace, in accordance with the film’s extremely strong focus on the domestic sphere). Banks also figure prominently: the family patriarch is employed at a bank in It’s a Wonderful Life and Shadow of a Doubt, as is the aspirational patriarch Norval in Miracle of Morgan’s Creek; scenes take place in the bank in all three films. Drake McHugh also visits the towns’ bank in Kings Row; the plot-line in which he is ruined by a bank scandal and turns to property development anticipates It’s a Wonderful Life, and both films emphasise the importance of the bank in the welfare of the community.

The importance of all these community institutions is emphasised by their prominent featuring in the films and their close physical integration into the fabric of the town. As noted, the geography of Grover’s Corners in Our Town is laid out in terms of the location of churches and other civic buildings. We later see a shot of an impressive schoolhouse, standing on what seems to be a hill outside of town; likewise the opening shots of Kings Row show us that town’s school. Banks have prominent positions on the Main Streets in It’s a Wonderful Life, Kings Row, Shadow of a Doubt and The Magnificent Ambersons (in which it is one of the only Main Street buildings we clearly see – although a long shot also shows a prominent civic building, probably a town hall, facing down the street, see figure 5). Shadow of a Doubt’s streetscape also features what is probably a town hall (figure 2b), and the town has a particularly attractive ivy-covered public library. As already discussed, It’s a Wonderful Life’s Genesee Street terminates in a town hall and a miniature civic precinct; in a similar fashion, the Main Street in The Miracle of Morgan’s Creek terminates in the newspaper building and a fire station (figure 6). In Hail the Conquering Hero, made by Sturges in the same year and using the same Main Street set, a church sits in this position (Neuman 2008, 93).

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Figure 5: Main Street, The Magnificent Ambersons

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Figure 6: Main Street, The Miracle of Morgan’s Creek

Locally Owned and Socially Integrated Businesses

I have already noted the prominence of the drugstore as a social centre in both Our Town and It’s a Wonderful Life. The drugstore takes the role for meeting and socialising that might be fulfilled by either a coffee shop or a bar in more recent films, but without the negative connotations of the somewhat seedy bars we see in the Pottersville sequence of It’s a Wonderful Life, or in Shadow of a Doubt. Indeed, as Nezar AlSayyad points out, the drugstore is notable in the film as a social space that brings children and adults together (2006, 87). It is a safe, socially acceptable place for boys and girls to meet and thus be initiated into the social rituals of courtship and dating: it is in the drugstore that Mary and Violet first compete for the attention of George Bailey, and in Our Town it is in the drugstore that George Gibbs and Emily Webb discuss their future. In It’s a Wonderful Life, particularly, the drugstore is seen as a bustling, wildly popular venue for young and old alike, with people crammed around tables and at piled up at the bar (see figure 7). Crucially, both druggists are known by name – Morgan in Our Town, Gower in It’s a Wonderful Life – and are seen to be well-recognised by the townsfolk. They also know their customers well, to the point where Morgan doesn’t hesitate to let George leave the store without paying for his drinks. (Even when George offers to leave his watch as surety and come back with the money in five minutes, Morgan insists that won’t be necessary: “I’ll trust you for ten years.”) This kind of one-on-one relationship with local retailers recurs throughout the small town films studied, and stands in contrast to most modern experience of retailing. Shops are shown as locally owned, by a recognisable storekeeper, as opposed to the multi-national or chain branding that dominates retailing today. Where retail signage in modern shopping centres tends to identify only an established brand, which is trusted to communicate function (eg “Borders,” not “Borders Books”), signage on the depicted Main Streets is overwhelmingly directed to identifying an owner’s name and the store’s function: hence along Genesee Street we have Gower Drugs (visible in figure 7), Peterson’s Tailer Shop, Violet’s Beauty Shop, Jenkins Art Store, and so on. (An example of such signage from The Magnificent Ambersons can be seen in figure 9, and function-only signage – “Pharmacy” – is visible in figure 6, from Miracle of Morgan’s Creek).

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Figure 7: Drugstore as a social centre in It’s a Wonderful Life

This identification of owners is one example of the way in which business owners are integrated into, and well known by, the community. So in Shadow of a Doubt the whole family knows Mrs Henderson from the postal union office; while in The Miracle of Morgan’s Creek a passerby knows that the soldiers will be able to find the attractive – and, it is implied, available and promiscuous – Trudy Kockenlocker at the music store. The passer-by also knows that Trudy is the policeman’s daughter. In It’s a Wonderful Life, George Bailey has a strong personal relationship not only with Gower the druggist but also the owner of the luggage store, and bar-owner Martini. George also has a close relationship with his customers at the Bailey Building and Loan. The whole film turns on this point, when at the conclusion many of his customers come to his aid, but George’s close relationship is demonstrated earlier in the film by the way he addresses them when there is a run on deposits: as he pleads with customers not to panic and sink the business, he refers by name to “Charlie,” “Joe,” “Randall,” “Ed,” “Tom,” “Mrs Thompson,” and “Mrs Davis” (as well as the houses belonging to “Mrs Maitland” and “The Kennedys”) and can cite details of their individual financial circumstances. He also echoes Morgan’s actions in Our Town by not asking for paperwork as he gives out loans from his own money: “You don’t have to sign anything; I know you, you pay it when you can, that’s okay.” Even Bailey’s rival Potter, the symbol in the film of the hard-nosed and uncaring businessman, is well known to the community (although he makes a point of not knowing them).

Another striking example of social integration of local business people is seen by the various figures whose place of business is the street and the home. This is most striking in Our Town, where in the opening minutes we are introduced to Joe Crowell delivering the papers, Howie Newsome the milkman, and Doc Gibbs returning from a house-call to deliver twins. The doctor chats to both Crowell and Newsome, exchanging community news (the marriage of Joe’s teacher, the birth of the Polish twins) with each. Howie Newsome’s relationship with his customers is shown as particularly intimate: his horse stops out of habit at particular houses even after they have ceased delivery, and Howie enters the houses of his customers (whom he addresses by name) to place milk directly into their iceboxes (figure 8). In Meet Me in St. Louis, Mr Neely the ice man has the same problem with his horse having memorised his route, and knows the family well enough to take the 5-year-old Tootie along on his deliveries. In addition to Doc Gibbs in Our Town, doctors are also shown making house calls in Meet Me in St. Louis and in Kings Row. As in Our Town, the various doctors we see in Kings Row (Dr Gordon, Dr Tower, and in the latter parts of the film Parris Mitchell) are seen as deeply embedded in the social fabric of the town, with the good Mitchell and Dr Tower fighting the corrupting influence of the malignant Dr Gordon. In It’s a Wonderful Life we get further prominent examples of the on-street community with Bert the policeman and Ernie the cab driver, both of whom know George Bailey by name and who collaborate on the staging of his romantic wedding night. All these figures contribute to the sense of a residential population closely interweaved socially with the community’s businesses, and where socialising occurs in business spaces and business occurs in social spaces.

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Figure 8: Deliveries to the icebox in Our Town.

Predominance of Classical Forms of Architecture

The architecture of the depicted small towns emphasises stability and traditional values. On Main Street, it takes the form of a domination of Victorian architectural styles, particularly more formal designs such as elaborate Italianate shopfronts, or classically inspired civic buildings (figures 2 and 5). Richard Francavaglia notes that in the United States shopfront design “came of age” in the mid 1840s to 1850s, with increased mobility allowing increased awareness of European design styles, and improved technology (plate glass) allowing much larger windows for the display of goods (1996, 23-26). He argues that the emergence of this style at this time then solidified a more unified, formal style on typical Main Streets:

Whereas many earlier (pre 1850) buildings on Main Street were vernacular in design and a few reflected high styling, things changed rapidly when trained architects entered the picture. Most new buildings on Main Street were now likely to be formal in style and more standardized in construction, for high-style fads or trends were promoted in journals and magazines that became commonplace after about 1870. By the mid-nineteenth century, Victorian Italianate and Gothic styling influenced all types of buildings – residential, institutional, and commercial. Victorian styles superseded earlier styles such as the Greek Revival by the late 1860s, and the 1870s witnessed the nearly complete acceptance of Victorian styling for commercial architecture… It is this wholesale acceptance of Italianate commercial style architecture that gives Main Street such a recognizable identity by the late nineteenth century (1996, 24-26).

The ubiquity of the Victorian shopfront on real American Main Streets was increased by the retrofitting in the late nineteenth century of earlier buildings with catalogue-ordered false shopfronts, and a general standardisation of design sweeping the country during a period of early industrialisation and prosperity. In the films studied there is some diversity with regards to elaboration and materials, but variations of the large-windowed, formally designed Victorian shopfront can be seen throughout the films studied (see figures 1a, 1b, 4b, 6, and 9). In film, the use of such a style obviously simply reflects in part the reality of these constructions, particularly for the examples set at the turn of the century. However – as the real California street landscape of Shadow of a Doubt streetscape seen in figure 2 hints – such street forms were under pressure by the mid twentieth century, as building technologies changed, and as cars altered both the way the street was viewed, and the way it needed to be laid out physically (to allow for parking, vehicle carriageways, and the like). [14] The dominance of particularly fine examples of such streetscapes therefore carries an element of nostalgia and reassurance. It should also be noted that in the case of the back lot streets in Our Town, The Miracle of Morgan’s Creek, and It’s a Wonderful Life, the Victorian shopfront has a pragmatic advantage in that the style is based on a dominant facade that conceals the roof form behind, and which is constructed boundary-to-boundary: this makes it an ideal template for set construction, since only one face of a building generally needs to be built.

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Figure 9. Shopfront with Italianate detailing and large windows, from The Magnificent Ambersons.

As Francaviglia notes, such Victorian styling can also be seen in residential architecture in small town films, although here there is more variation: residential precincts are less formalised and more variable spaces than Main Streets. However, most prominent are Victorian and Edwardian examples, with associated architectural adornments such as turrets, dormers, bay windows, canopies, and verandahs (see examples in figure 10).[15] Detached family homes are the overwhelmingly favoured housing model, and they also tend to be, by modern standards, extremely spacious: in Meet Me in St. Louis the children complain of having to move to New York and being “cooped up in tenements,” and well they might given the lavish accommodation on evidence in these examples. The houses are usually two storey and set on relatively large grounds, with ample setbacks from the street (although there are exceptions: The Miracle of Morgan’s Creek, for example, shows houses with a more intimate relationship with the street: see figure 11c). Architectural harmony is a consistent feature of the residential areas shown: while there is some variation in architectural styles across examples, there is a general consistency of architectural styles evident on the streetscapes within the examples. This is of note because it shows streetscapes resisting trends away from such stylistic uniformity. In the first half of the twentieth century mass-production of kit houses had eroded the notion of localised architectural traditions, and led to an eclectic variation along streetscapes in emerging suburban communities as owners chose pre-fabricated versions of the traditional styles of their choice (Hayden 2003, 106-110, 116). [16] Such chaotic streetscapes are not in evidence in the films studied, which evoke earlier patterns of development through their depiction of harmonious streetscapes bound together by a common architectural style. As illustrated in the examples in figure 11, streetscapes are also generally wide, lined by mature trees, with houses having either low timber picket fences or no fences at all. The timber picket fence is significant in marking property boundaries in a manner that does not seek to aggressively exclude the private space beyond from the public realm; indeed, the adoption of the common fencing material means that the fence itself becomes a contribution to the shared streetscape architecture. Exceptions, such as the iron pickets for Dr Tower’s residence in Kings Row or the high front fence for the Ambersons’ mansion in The Magnificent Ambersons, tend to be revealing of character: these are figures who see themselves as above the community, or who wish to keep the community at a distance. Gardens are well tended and attractive. Residential streets are places of activity, with children in particular playing in the street and in the front yards of houses. Together these elements typify an ideal of the residential street that can still be seen in film and television (for example, in the street scenes of a television program such as Desperate Housewives), as an ideal for both small town and suburban streets.

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Figure 10: Housing

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Figure 11: Residential Streets

Fluid Interface between the Public and Private Realm

As suggested by the preceding discussion, these small town films show the street as an active and inviting space in both residential and commercial precincts. This is reflected by the way that domestic spaces interact with public spaces; the boundary between the public and realm and private realm is constantly shown as fluid. In the residential sphere, for example, much use is made of transitional spaces such as front yards and verandahs as a setting for action. These spaces (particularly verandahs) are notable for being private, domestic spaces, but ones which are actively conducive to involvement in public life and enjoyment of the activity occurring on the street. In The Miracle of Morgan’s Creek, in particular, Preston Sturges stages a great deal of important action on verandahs: for example, Norval and Trudy discussing their engagement, and Norval’s conversation with Trudy’s father as he cleans his gun. In Meet Me in St. Louis Vincente Minnelli’s fluid camerawork shows the way a party spills between exterior and interior by starting on the verandah (figure 12a) and moving in a single shot through the door into the interior space (figure 12b), underlining the permeable nature of the public / private interface. Earlier in the film we see the potential for verandahs as a social space when Esther and Rose admire their neighbour and attempt to be seen by him (underlining that verandahs are a space for display, as well as simply surveillance; see figure 13). In It’s a Wonderful Life George Bailey discovers the perils of the private surveillance of the public realm when he is heckled by a verandah-bound resident for his clumsy courtship of Mary. Characters are also shown interacting with characters outside their houses from their windows. Most prominently, in Our Town, George Gibbs and Emily Webb talk about their homework from house to house; in other examples, Parris addresses Drake from the street to an upper storey window in Kings Row, as George Bailey does to Mary in It’s a Wonderful Life.

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Figure 12: From exterior to interior, Meet Me in St. Louis

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Figure 13: Domestic verandah as a space for social display, Meet Me in St. Louis

Commercial buildings show similar traits. As already noted, the Victorian shopfront is characterised by its large window to address the street. While the primary purpose of such a large window is of course for display of goods, it also serves a purpose in linking the interior of shops and offices to the public life occurring out on the street. Given the complications of constructing sets and staging action so that exteriors are visible from the interior, it is conspicuous how much trouble the directors in these films take to stage scenes in a manner that shows the street life occurring outside. Such depictions are sometimes very rudimentary, as in Our Town (figure 1b), but in other cases sets have been deliberately constructed alongside the standing street set to allow interaction between interiors and exteriors. It’s a Wonderful Life’s Genesee Street features three shop sets constructed adjacent to the backlot street: in addition to the drugstore (figure 7) there is also the sporting goods / luggage shop (figure 14) and the bank. The Miracle of Morgan’s Creek also features three interiors with visible exteriors: the music store (figure 15), the newspaper office, and the bank. In Kings Row our best view of the town’s Main Street is through the door of the bank (figure 16a). While in the bank Drake McHugh takes the president’s chair and shows off to Randy Monaghan, thereby explicitly addressing the exterior space (figure 16b). All these scenes highlight the semi-public nature of these interior spaces: the businesses address the street and the spaces along each side of the Main Street become a transitional space that form a continuum with the civic space outside. This reinforces the previously discussed role of the local retailing as part of the community, and their close physical integration on the Main Street (as opposed to a remote, privatised location such as a shopping mall.)

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Figure 14: Shop with visible exterior, It’s a Wonderful Life

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Figure 15: Music Store, The Miracle of Morgan’s Creek

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Figure 16: Interaction between interior and exterior, Kings Row

A Walkable Community (Compact Physically)

I have already noted the pedestrian friendliness of most Main Streets depicted in these films, the level of street activity evident in residential areas, and the close link between businesses and the community that is evident. All of these factors point to the physical compactness of the towns depicted, in which residents can walk to their friend’s houses, institutions such as churches and schools, and the Main Street. Throughout these films, it is striking how many scenes are staged with characters walking through their community. In Our Town, George walks Emily home, and in another scene to the drugstore. Doc Gibbs walks home from Polish town after delivering twins, and the women of the church choir walk home by themselves after dark. In Kings Row, Drake and Parris first bond over an afternoon spent roaming the town. In Shadow of a Doubt, Charlie and her uncle seem to walk from their home to the bank; Charlie also walks around town with detective Jack Graham. In It’s a Wonderful Life, George and Mary walk home from the school dance. I have already discussed one of the several scenes in The Miracle of Morgan’s Creek where characters walk around town, but another particularly interesting scene is that in which Norval and Trudy walk to the cinema: in one unbroken three minute shot, they go from typical picket-fence residential street (figure 17a) to the movie theatre on the typical Main Street (figure 17b), making quite explicit a physical proximity that is usually only implied. A similar single shot transition from residential to commercial precincts occurs in The Magnificent Ambersons as George and Lucy discuss their future while travelling by horse and cart; although the characters are not on foot in this instance, Welles’ unbroken shot serves a similar purpose of showing the close proximity of the two precincts. The emphasis on walking emphasises the compactness of the towns depicted, and strengthens the impression of a strong community. Walkability is closely connected with the idea of social connectedness, since the presence of people on the street, combined with the previously discussed physical attributes that activate the public realm, means that streets become social spaces rather than purely functional circulation spaces.

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Figure 17: Walking to the movies, The Miracle of Morgan’s Creek

An Intimate and Well-Connected Community (Compact Socially)

Many of the points already discussed have noted the importance of social interconnectedness and familiarity to the depiction of the small town, with retailers knowing their customers intimately, and so on. This one-on-one connectedness emphasises the small scale of the communities in question (the population of Our Town’s Grover’s Corners, for example, is explicitly stated to be 2642). In addition to the aspects of interpersonal familiarity already discussed, two other points are worth making that underline the sense of the town’s population comprising as an identifiable, unified community (rather than people being part of a larger undifferentiated mass of residents, as might occur in a suburb). The first notable point is the downside to social interconnectedness, with the power of gossip being a recurring theme. In Our Town, it is implied that the organist has taken his life at least partly because of the gossip of the congregation. In The Magnificent Ambersons the townsfolk are seen gossiping about George Minafer and hoping for his downfall. In Kings Row both Dr Tower and Dr Morgan are motivated at various points by the desire to hide the hysteria of their daughters. Good-time girl Violet feels the need to leave town in It’s a Wonderful Life after, it is hinted, one personal scandal too many. Similarly, the plot of The Miracle of Morgan’s Creek is propelled by Trudy Kockenlocker’s fear of public shaming after she becomes pregnant but can’t remember who she married. All these points show the negative side of small town life, but they still underline the sense of community: the gossip would not exist, or at least not have the same power, in the anonymity of the suburbs. A more positive aspect of the sense of community interconnectedness is the emphasis on communal celebration: events that bring much of the community together to mark events together. Such occasions include the dance at the school in It’s a Wonderful Life, Harry Bailey’s homecoming ceremony in the same film, and the dances for the troops in The Miracle of Morgan’s Creek. In addition to this, there are the large domestic parties we see in Meet Me in St. Louis and The Magnificent Ambersons: the latter, in particular, is noted as “the last of the great long-remembered dances that everybody talked about,” suggesting the departure of the days in which an event held by a single family can be remembered as an important occasion for a whole community.

A Close Link between Town and Country

The idea of compactness, both physical and social, reinforces the sense of the town’s clearly defined geographic identity. Unlike suburbs, which tend to bleed into each other with a continuous built form, small towns such as those depicted in these films can be distinguished by a change at their boundaries to non-urban forms. In practice, in the American small town movie, that non-urban form is a rural setting. A close link to rural landscapes emphasises the desirable proximity to the countryside that cities and suburbs lack (harking back to the ideal of a balance of community and accessed to nature embodied by conceptions such as Howard’s “Three Magnets”); while a link to rural lifestyles evokes a nostalgic sense of simpler times and old-fashioned values. Our Town underlines Grover’s Corners’ rural situation through its framing device: Morgan narrates the film from a hilltop overlooking the town, giving a clear visual sense of its location in the countryside. In keeping with the film’s economical but very communicative use of sets, the hilltop sports a dilapidated boundary fence and a smattering of trees, evoking both farmland and a genteel form of wilderness. Morgan further underlines the town’s closeness to farmland by contrasting the townsfolk’s sleeping habits with those of the rural workers in its hinterland:

The only lights on in the town are in a cottage over on Polish town where a mother’s just giving birth to twins, and down in the depot where Shorty Hawkins is just getting ready to flag the 5:45 to Boston… Of course, naturally out in the country all around there have been lights on for some time, what with milking and so on, but townsfolk sleep late.

While a contrast is drawn between the farmers and the townsfolk here, the proximity between the two is nevertheless underlined, and dawn is still marked by a rooster crowing. In Kings Row, the rural context is instead emphasised through scenes that highlight the availability of rural landscapes for healthy recreation: Drake McHugh’s vitality prior to losing his legs is communicated largely by his fondness for buggy rides into the country, and a number of scenes take place in the idyllic countryside around the town. The film particularly emphasises the countryside as a location for romance. In the opening scenes the young Parris Mitchell and Cassandra Tower play together along a stream, and as adults both Drake and Parris have romantic encounters in the countryside around the town (Drake with the Ross twins and later Randy Monaghan, and Parris with Cassandra and Elise Sandor). A similar trip through the countryside is shown in The Magnificent Ambersons, when George Minafer’s buggy encounters Eugene’s car in the snow-covered landscape just out of town. Again the sequence emphasises both wholesome outdoor activities (the occupants of the two vehicles laugh and frolic in the snow) and romance (George steals an awkward kiss from Lucy after they fall off their buggy). There is, however, something of a bitter edge to the sequence, and the pressures on the rural landscape are hinted at by the spluttering smoke from Eugene’s car (the spoiling of the landscape by cars is a recurring theme to which I shall return).

It’s a Wonderful Life echoes the themes evident in these earlier films. It, too, shows the landscape around town as a site for youthful adventure, with the first scene in Bedford Falls showing George and Harry Bailey, as children, tobogganing with their friends in the woods. Even in this early sequence, however, there is a subtle foreshadowing of the potential loss of the rural land: a sign behind George Bailey reads “No Trespassing – Henry F. Potter,” implying that this is the land that will become the Potter’s Field housing estate. This almost subliminal hint that the land development on which the plot turns is eating up the rural land around town is made more explicit later in the film, when Potter’s rent collector describes how the site of George Bailey’s housing development had been fifteen years earlier: “squirrels, buttercups, daisies – I used to hunt rabbits there myself.” Even as he helps contribute to the town’s growth, however, George Bailey clings to the ideal of the town as a rural haven, and shares the predilection of Drake McHugh in Kings Row for using the countryside as a site for seduction. After telling his mother (of all people) that he is off to “find a girl and do a little passionate necking” he meets the sexually aggressive Violet in the centre of town and suggests they “make a night of it.” His idea of the night is steeped in appreciation of the enjoyment of the natural environment:

Let’s go out in the fields and take off our shoes and walk through the grass… Then we can go up to the falls; it’s beautiful up there in the moonlight. And there’s a green pool up there, and we can, ah – swim in it. And then we can climb Mount Bedford, and smell the pines, and watch the sun rise against the peaks, and we’ll stay up there the whole night, and everybody’ll be talking, and there’ll be a terrific scandal!

Violet, although initially keen, is at first puzzled and then aghast at George’s suggested activities: “Why, it’s ten miles up to Mount Bedford!” Robert Beuka has argued that this scene shows that George is “clinging to his nostalgic vision of a primarily rural Bedford Falls” and is largely oblivious to the changes that have come across the town since his childhood. I will return to this idea of the town being under pressure from development, but more important here is George’s attitude to the countryside, rather than whether or not that landscape has already been spoiled. Violet’s concern is not so much how far away the grass is: she is appalled at the very concept, which underlines her romantic unsuitability for the more whimsical George. Yet George, always the human embodiment of everything that is best about Bedford Falls, understands the importance of the town’s rural hinterland to the community. Despite the film’s wider difficulty reconciling the competing aims of affordable housing and preservation of the environment, George’s speech underlines the importance of a pastoral setting to the idealised small town.

Family Units as the Essential Building Blocks of the Community

The scene between George and Violet immediately precedes his visit to the more responsible Mary Hatch; his marriage to Mary is the primary narrative expression of George’s embrace of a domestic life and responsibility. This key turning point underlines the primacy of family groupings in structuring society in these small town films. This is of interest because of the particular importance of family housing in post-World War II suburbia developments. While families have long held a central role in the structuring of societies, the ad-hoc construction of traditional cities and towns ensured a variety of housing types, including smaller apartments to cater for different household sizes. Mass-produced suburbs, however, entrench the family as the key social structure in their very fabric through the embrace of multi-bedroom detached houses on large grounds as their basic unit of construction: suburbia is made up of little other than family housing. The resulting monoculture is one of the key criticisms of the suburban model of urban development, and is criticised for isolating the very families whose needs it is supposed to serve. As Lewis Mumford puts it:

Instead of centering attention on the child in the garden, we now have the image of “Families in Space.” For the wider the scattering of the population, the greater the isolation of the individual household, and the more effort it takes to do privately, even with the aid of many machines and automatic devices, what used to be done in company often with conversation, song, and the enjoyment of the physical presence of others.

The perils of such social isolation are often underestimated in traditional suburban development because the social life is expected to occur primarily at home, in the family unit. Suburbs represent a structuring of the city based on the assumption that family is community.

This family-centric outlook is reflected in the films studied. Families are the window through which we view these communities, with the films centering on family groups: The Webbs and Gibbs in Our Town; the Ambersons / Minafers in The Magnificent Ambersons; the Newtons in Shadow of a Doubt; the Smiths in Meet Me in St. Louis; the Kockenlockers in The Miracle of Morgan’s Creek; and the Baileys in It’s a Wonderful Life. Only Kings Row, where the crucial relationship for the parentless Parris Mitchell is with the surrogate father figure of Dr Tower, bucks the trend somewhat (although an important subplot relates to the dysfunctional relationship between Dr Tower and his daughter). These family groups are the window through which we see the towns depicted, and as such, the fates of the families and towns are closely intertwined. In The Magnificent Ambersons, for example, the decline of the Amberson / Minafer family parallels the declining fortunes of the town, the wider shift to an industrial economy, and the resultant passing of a way of life. In Shadow of a Doubt the small town family is susceptible to the malign influence when Uncle Charlie arrives from Philadelphia; the family dynamics play out a wider collision of their small town values with his corrupting urban influence. The role of families in reconstructing the town by replicating the family structure from generation to generation is also foreground through an emphasis on inter-generational relationships and child-rearing. In most of the films we see three generations of the central family, and explore the lessons passed from one to the other (most directly in the paternal lectures delivered to George Bailey and George Gibbs by their fathers in It’s a Wonderful Life and Our Town). Children are much more prominent than in most Hollywood films, with significant time spent chronicling their activity and play in Our Town, Shadow of a Doubt, Meet Me in St. Louis, and It’s a Wonderful Life. In two of the films (Kings Row and It’s a Wonderful Life) we follow characters from childhood to marriage, and in Our Town we have a similar flash-forward from late adolescence to marriage and children. The Miracle of Morgan’s Creek derives comedy from taking this reproductive obsession to its extreme, with the titular miracle being the birth of sextuplets. This emphasis not just on romantic coupling – which is ubiquitous in all Hollywood genres – but also on growth, intergenerational relationships, and having children, underlines the role of the family in constructing and reconstructing society.

By placing families in such a central role, small-town films are closely associated with the genre of family melodrama, although in fact only two of the films studied here – Kings Row and The Magnificent Ambersons – comfortably fit the description [17]. However, the link to melodrama, a genre frequently analysed in terms emphasising its subversive depiction of families as repressive and dysfunctional, raises the issue of whether there is a darker undertone to the foregrounding of family. Thomas Schatz has argued that in the 1940s “even apparently optimistic films… rely for their impact on the gradual erosion of our cultural confidence in the nuclear family”, (1981, 227) and Eugene Levy makes a similar point about small-town films across time periods: “The inadequacy and malfunctioning of the nuclear family (single or two-parent) has been a dominant motif in small-town films: the family is often a malignant structure… The attitude to the family is at best ambivalent: it can be supportive but, more often than not, is repressive” (1990, 263, emphasis in original). Levy finds this idea of familial repression to be more strongly found in the small town films of other decades, notably the 1950s, and indeed the warmth of many of the family scenes in the studied films would not support a generalised conclusion that family life is seen as repressive. However, it is interesting to note that the two films that make the structure and functioning of the town most central to their narrative (Our Town and It’s a Wonderful Life) both foreground the ambivalence of their protagonists about marriage and family.

In Our Town, the idea that there is something almost suspect about not marrying and starting a family is stated unusually baldly as Morgan introduces the film’s second section, which he titles “Love and Marriage.” Summarising the events of the three years since the introductory sequence, he notes:

Nature’s been pushing and contriving in other ways, too. A number of young people fell in love and got married. Most everybody in the world gets married; in this town there aren’t hardly any exceptions. Most everybody climbs into the grave - married.

In Our Town the courtship of George and Emily is a compressed version of time-honoured structures for romantic narrative: he seems stand-offish, but they resolve their differences and resolve to spend their life together. Yet instead of placing the wedding at the conclusion of the film, Our Town makes it a central scene about two-thirds through the film, throughout which the film focuses on the attitudes of the various participants by giving us their thoughts in voice-over. These offer a far from conventionally romantic view of the ceremony, starting with the jaded attitude of the minister:

I’ve married two hundred couples in my day. “M” marries “N” – millions of them. The cottage, the go-cart, the Sunday-afternoon drives in the country, the first rheumatism, the grandchildren, the second rheumatism, the deathbed, the reading of the will. Once in a thousand times it’s interesting.

The couple themselves are even less enthusiastic. As Emily stands in front of the church, her internal monologue is one of loneliness and resistance:

I’ve never felt so alone in my whole life. I don’t want to get married! Why can’t I just stay for a while as I am?

Meanwhile, George is pacing nervously, with similar misgivings:

Gee, I’m going to get married. I’m grown up. I’m getting old. I don’t want to get old. Taking on all these responsibilities. Why’s everybody pushing me so? All I want to do is be a fellow. And I’m gonna get married.

Yet when his teary mother enters, he suppresses his thoughts, telling her: “Cheer up mom, I’m getting married!” The film ends on an ultimately upbeat note; in a departure from the source play, Emily survives after nearly dying from complications related to the birth of her second child. Her will to live is affirmed after she is magically able to observe her earlier family life; seeing her parents and her younger self she learns to appreciate the bonds that underlie everyday domestic events. Yet the idea that unspoken fears and regret hang over the institution of marriage significantly qualifies Our Town’s otherwise affectionate depiction of family life.

This depiction is closely echoed in It’s a Wonderful Life, which amongst its other themes is an extended reflection on George Bailey’s reluctance to settle for a conventionally domestic existence. As an adolescent, George boasts of being nominated as a member of the National Geographic Society and talks of far-off lands, and is largely oblivious to the infatuated Mary. Yet George’s life of adventure is constantly thwarted by family obligations. At first these are those of his immediate family: first he is pressed into working for the family business after his father’s stroke, and then the marriage of his brother Harry prevents him offloading those responsibilities. In the later parts of the film, Mary and his children become the source of his frustration. This is most clearly articulated in the scene where the pair finally starts their romantic relationship after previous false starts. As already discussed, George has been urged to visit Mary by his mother, but only does so after Violet – the film’s embodiment of commitment-free sex appeal – rejects him. Mary is transparently desperate to recommence their interrupted romance, but George is at first surly and rude to her, cruelly rebuffing her advances. Yet his attraction to her overwhelms his doubts as they both talk on the phone to potential romantic rival Sam Wainwright, who offers to get him in on the “ground floor” of the plastics industry.[18] Overcome by his attraction to her, he drops the phone and seizes her roughly, telling her:

Now you listen to me! I don’t want any plastics, and I don’t want any ground floors, and I don’t want to get married ever, to anyone! You understand that? I want to do what I want to do… and you’re… and you’re…

Unable to continue, he breaks down, hugs and kisses her – and we cut to their wedding. George’s barely repressed resentment of Mary is further underlined as they honeymoon in Bedford Falls, in a run down house Mary has purchased for them and decorated with pictures of the island paradises he had earlier talked of visiting. By the time he hits rock bottom after the loss of $8000 from the Bailey Building and Loan, George’s bitterness has extended to his children as well. In a nightmarish sequence that anticipates the more literal nightmare of the Pottersville sequence, George paces through his house on Christmas Eve, pestered by his children and voicing his dissatisfaction with his life, starting with an expression of disgust when told their families will be visiting: “Families? I don’t want the families over here!” As Mary tells him of their daughter’s cold he continues, bitterly venting his frustration at the life that Mary has dragged him into:

It’s this old house – I don’t know why we don’t all have pneumonia. Drafty old barn! It’s like living in a refrigerator. Why did we have to live here in the first place, and stay around this measly, crummy old town?… You call this a happy family? Why did we have to have all these kids?

As in Our Town, it is a magical intervention that turns George around. After visiting the alternate world of Pottersville – which is populated by singles and broken families, with Mary now an “old maid” and cab driver Ernie having been deserted by his wife – George finally comes to appreciate the value of his domestic bonds. Yet as in the earlier film the bitterness cannot be entirely expunged. As Robin Wood puts it: “It’s a Wonderful Life manages a convincing and moving affirmation of the values (and value) of bourgeois family life. Yet what is revealed, when disaster releases George’s suppressed intentions, is the intensity of his resentment of the family and desire to destroy it… ” (1977, 49). Both films give voice to anxiety about family life, and particularly the sacrifices it requires people to make. Yet this doubt actually only underlines the film’s insistence on family as the building block of community: the entrapment of these characters occurs largely because the social pressure on them to start a family is so overwhelming. This sense of family existence as either inevitability or even something close to a civic responsibility foreshadows the social organisation of suburbia. The lesson learnt by George Bailey in It’s a Wonderful Life – that domestic bonds are ultimately all that is needed to make life rich and rewarding – can be seen as an expression of the principles that would underpin postwar suburban development.

A Population that has a Multi-Generational Link with the Community

The emphasis on family as the structuring element of society, and on inter-generational reproduction of that social structure, raises the closely related idea of the town’s continuity over time. We have seen a suggestion of this in the town’s physical form, with the emphasis on classical forms of architecture: these imply a reassuring permanence and a link with history. However, we also see a similar historical grounding in the town’s social structures. The social equivalent of the long-standing civic building is the long-established family that is widely known to the townsfolk: the Ambersons in The Magnificent Ambersons are the definitive example of such a respectable “old money” family in the films discussed. Yet such links are not confined to the aristocracy. In Our Town Morgan notes that many local families have a history with the town that extends back to the seventeenth century:

The earliest dates on the tombstones up there in the cemetery say 1670. They’re Grovers, and Cartwrights, and Gibbses, and Percy’s. Same names as you’ll find here now.

This point is reinforced in the film’s final part as Morgan takes a walking tour of the cemetery, commenting upon the lives of those buried there. This kind of link with history is echoed in It’s a Wonderful Life when George Bailey, drunk, drives his car into a tree. A resident emerges from a nearby house and scolds him: “My great grandfather planted this tree!” Interestingly – and in defiance of the story’s internal logic – when George Bailey is in the nightmare version of the town, that history has been erased. The same man walks past and George asks him where his car has gone, referring to himself as “the fellow that owns the car that ran into your tree.” Yet now the man makes no reference to his personal tie to the tree, simply asking: “What tree?” Here the specific logic that the Pottersville sequence hinges on George’s non-existence is overwhelmed by the underlying sense that in Pottersville everything good about Bedford Falls is subverted: that includes the population’s link to its history, even if there seems no way that George could have effected the actions of the man’s great grandfather. What the town loses when its history is erased is a key differentiation from suburbs. Suburbs are a form of town with no history: recently constructed, populated by new arrivals with no shared background, and thrown together by a property developer. The emphasis on the history of small towns, by contrast, makes the community seem somehow more genuine and permanent than their ersatz suburban equivalents.

De-Emphasis of Cars and Emphasis on Various Forms of Non-car Transport

Cars are present in most of the films studied, and in some cases (notably The Miracle of Morgan’s Creek and Shadow of a Doubt) we see streets that are bustling with cars. However, cars are de-emphasised both in their visible presence, and in their influence on the physical environment. This occurs in a number of ways. Firstly, cars are generally seen in motion, with relatively few parked cars visible on streets, particularly in residential areas. There are no signs of a physical environment that has been redesigned for cars: we see no parking lots, for example, and the Main Streets we see are still pre-car era streets that happen to now be used by cars (rather than, for example, highways with roadside retailing). In residential areas, garages are not a prominent element in the streetscape architecture: even in Shadow of a Doubt, where the presence of a garage on the family house is a plot point, it is tucked away beside the house and is not prominent in establishing shots (figures 10c and 11e). As already noted, Main Street remains a pedestrian-dominated space and the fabric of the town remains sufficiently physically compact that many trips can be completed on foot.

The role of cars is also downplayed through the prominence given to non-car forms of transport. This is, for obvious reasons, most notable in the period films mentioned, in which horses and carts are prominent on the street. However, Preston Sturges also frequently shows horse-drawn vehicles in The Miracle of Morgan’s Creek, suggesting the old-fashioned nature of that community, even as it is buffeted by the social change embodied by the visiting troops; cars, meanwhile, are associated with sexual promiscuity as Trudy Kockenlocker drives from party to party during the binge in which she falls pregnant. In Kings Row Drake McHugh is frequently seen on his buggy, and some dialogue scenes take place as characters travel on it; Orson Welles stages scenes in The Magnificent Ambersons in the same manner, most notably as Lucy rebuffs George Minafer’s discussion of marriage. In Meet Me in St. Louis and The Magnificent Ambersons we see streetcars employed. In the former film they signify excitement and romance, while in Ambersons they typify a slower and more dignified time, as explained by the narrator:

The only public conveyance was the streetcar. A lady could whistle to it from an upstairs window, and the car would halt at once, and wait for her, while she shut the window, put on her hat and coat, went downstairs, found an umbrella, told the girl what to have for dinner, and came forth from the house. Too slow for us nowadays, because the faster we’re carried, the less time we have to spare.

The other particularly prominent non-car transport is the railroad. In Our Town, the start of the day is marked by the arrival of the train, and the train station is a recurring feature in these films, marking important arrivals and departures: Uncle Charlie in Shadow of a Doubt; Parris Mitchell in Kings Row, George and Isabel Minafer in The Magnificent Ambersons; and Harry Bailey in It’s a Wonderful Life. As the chief form of intercity transport, and the jumping off point for international travel, railroads suggest adventure (or, for George Bailey, foregone adventure). The trips taken by characters by train would almost certainly be undertaken by car or plane today, but trains provide a stronger focal point for to mark such comings-and-goings: unlike cars, they provide a central building from which trips commence; while unlike airports, the railroad station can be located within small towns and close to the centre of town, and thus become a true civic building physically embedded in the fabric of the community.

The passage of time, of course, has made the train a more exotic form of transport than it was at the time these films were made; much of the romance of the railroad perceived by the present-day viewer may be applied retrospectively. However, there is still basis for assuming that the railroad was considered in a somewhat nostalgic light even at the time of production when one considers the strong antipathy shown towards cars in the films. The association of cars with the decline of small towns is striking. In Our Town, after George concocts a story about Emily nearly being struck by a horse and cart, Morgan observes how the arrival of cars threatens to change to town:

Now with all these automobiles coming along, it looks to me like the only safe place to stay is the home. Gracious, I can remember the time when a dog could lie in the middle of Main Street all day long without anything coming along to disturb him.

I have already mentioned the way the car fouls the rural environment in The Magnificent Ambersons, and throughout that film automobiles are used to amplify the interpersonal conflict between the aristocratic George Minafer and the inventive industrialist Eugene Morgan. The exchange between Eugene, George, Uncle Jack, and Major Amberson about automobiles is particularly prophetic in its discussion of the impact of the car on the town. Discussing the opening of a new horseless-carriage shop “out in the suburbs”, Major Amberson suggests: “perhaps the two of you will get together and drive all the rest of us off of the streets.” Eugene, with characteristic geniality, responds that “we’ll even things up by making the streets bigger,” anticipating the changes that traffic engineering would visit upon the urban fabric. They discuss the implications of running streets out to the county line (Jack fears this will cause a slump in property values in the old town), and Major Amberson asks if Eugene really thinks cars will “change the face of the land.” Eugene responds that this is already happening and can’t be stopped, prompting an outburst from George that “automobiles are a useless nuisance.” This prompts Eugene’s expression of doubt about the genie that he has helped unleash:

I’m not sure George is wrong about automobiles. With all their speed forward, they may be a step backward in civilisation. It may be that they won’t add to the beauty of the world or the life of men’s souls. I’m not sure. But automobiles have come. And almost all outward things are going to be different because of what they bring. They’re going to alter war and they’re going to alter peace. And I think men’s minds are going to be changed in subtle ways because of automobiles. It may be that George is right. It may be that in ten or twenty years from now, if we can see the inward change in men by that time, I shouldn’t be able to defend the gasoline engine but would have to agree with George: that automobiles had no business to be invented.

The automobile thus becomes a key sign of the decline of the town: while we are encouraged to sympathise with Eugene, rather than the spoilt George, the film’s tone is elegiac and suggests that the rise of the industrial age – and the car in particular – is extinguishing a particular way of life. Late in the film, the narration spells out the fate of the town: “it was spreading incredibly, and as it heaved and spread, it befouled itself and darkened its sky.” The speed, mobility and pollution of cars are here painted as fatal to the small town way of life.

A Period Setting, or a Sense of the Place Being “Out of Time.”

The anxiety expressed about the coming of the car, and the sense of anxiety about the golden age of small towns passing or having passed, helps explain the setting of so many of the films in the past: the romanticising of the town is nostalgic in tone, with the town associated with values of an earlier time. Even the films explicitly set contemporary with production show towns that hark back to earlier times: in The Miracle of Morgan’s Creek horses remain commonplace, and It’s a Wonderful Life includes flashbacks that show the centre of town to have changed little between 1919 and 1945. The use of an approximately turn-of-the-century time period is particularly common in these 1940s examples. Our Town commences in 1901, and concludes in 1913; Kings Row takes place between 1890 and 1905, and the start of the new century is specifically marked in a sequence set in 1900; The Magnificent Ambersons takes place between 1873 and 1904; and Meet Me in St. Louis takes place in 1903 and 1904. A number of complementary reasons can be suggested for this. In discussing the appeal of Disneyland’s Main Street USA, Francaviglia has argued that the very loose time period between the end of the American Civil War and World War I is the subject of a “deep collective longing for pre-urban Anglo America that was and indeed still is widely embraced by Americans of all backgrounds” (1981, 143). With World War I having been closely followed by the Great Depression and then the onset of World War II, the attractiveness of the period of perceived calm between the Civil War and these events is not difficult to understand. As alluded to in the preceding discussion of The Magnificent Ambersons, this was also a period of increasing industrialisation and urbanisation, with much of the population moving from small towns, and the towns themselves being transformed by the presence of industry (or swallowed up by the cities as railroads and then cars increased the ability to commute). As has been noted, the car becomes both a symbol of the wider industrialisation, and also a chief agent of change in its own right. The turn-of-the-century setting therefore strategically allows the films to address industrialisation and the arrival of the automobile. Finally, there may simply be a tendency to always locate the site of idealisation a few decades before the time in which cultural works are produced; this is a time in living memory, in the youth of many of the film’s contemporary audience, and the association of nostalgic yearning with such recent past is easily understandable.

This latter point is supported by the fact that in more recent films such as Back to the Future (Robert Zemeckis, 1985), Pleasantville (Gary Ross, 1999), and Blast from the Past (Hugh Wilson, 1999), the 1950s or early 1960s become the time period associated with many of the idealised traits identified in this article. In those films, however, the location embodying the ideals has switched from the small town to early suburbia, suggesting some of the continuity between the ideal of the small town and that of the idealised suburb. Of course, such films often mingle genuine nostalgia with a mocking, ironic awareness: they contrast the (perceived) naivety of the 1950s, and the expectations of communities at that time, with the realities of modern suburban lifestyles and values. However, I would suggest that we tend to overestimate the credulity of previous generations. This leads into the next point for consideration: the attitude to suburbanisation in the films discussed.

Portents of Doom: The City and Suburb in the 1940s Small Town Movie

Thus far, I have concentrated on those aspects of the small town life that typify the idealised form of such communities, and have referred only in passing to the elements of the films that suggest threats to that existence. The small town is, I suggest, generally painted as an alluring and attractive place; even in a film such as Kings Row that spends a great deal of time on the community’s hidden scandals, the town itself seems very attractive. However, there are also suggestions in the films studied of the perils facing the small town. These are expressed both through anxiety about the town’s vulnerability to corruption from malign urban influences, and also in the consideration of the ability of the small town to survive the coming age of suburbanisation.

I have already noted that Shadow of a Doubt is of some interest for showing the small town on the cusp of suburbanisation, with its relatively urbanised Main Street. Hitchcock, still new to America, clearly wished to use the film to explore the United States’ self image, rather than simply its potential as a family melodrama: revealingly, he brought in Thornton Wilder, who wrote Our Town, and Sally Benson, author of the original stories that inspired Meet Me in St. Louis, to help provide an appropriate sense of small-town flavour and to strengthen the depiction of the family (Philips 1984, 104; Spoto 1992, 117). In this context, it is interesting to note the film’s association of Uncle Charlie with the moral and physical corruption of the city. The film’s opening sequences associate Uncle Charlie with a particularly bleak, run-down vision of Philadelphia (figure 18). The city is defined visually by industrial waterfront, huge bridges, abandoned vehicles, empty lots, abandoned buildings, rubbish in the streets, and a lack of pedestrian activity. As Colin McArthur notes, the scenes foreshadow images of the inner city as an urban wasteland that would become prominent in American films of the 1980s and 1990s (McArthur 1997, 27); when contrasted with the Santa Rosa scenes, the film becomes a veritable advertisement for the abandonment of the inner city. More interesting, though, is the way Santa Rosa itself becomes more urban and threatening as Charlie becomes suspicious of her uncle. The town centre is increasingly seen at night, and assumes noir-ish overtones. The first hint of this is in the night-time scene when Detective Graham tells Charlie that her uncle may be a wanted man. Later, as Charlie’s hysteria grows, she half-runs through the streets and Hitchcock’s compositions become more cluttered and busy: we see Charlie through store windows, surrounded by people and with the background filled with signage and cars (figure 19a). Moments later, her distress is marked by her being nearly run over by a car. Later, when Uncle Charlie pursues her to confront her about her suspicions, the imagery becomes even more urban and threatening: the pair enter a seedy-looking late night bar (“’Til Two”), marked by neon signs advertising cocktails (figure 19b). The younger Charlie protests that she’s “never been in a place like this:” the bar is dark and smoke-filled, and packed with disreputable characters and sullen waitresses. It is as if Uncle Charlie’s corruption, and his view of the world as a “foul sty,” has reshaped Santa Rosa into a previously suppressed noir urban form[19].

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Figure 18: Decaying City, Shadow of a Doubt

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Figure 19: Noir Santa Rosa, Shadow of a Doubt

A similar moment of association between vice and urbanity occurs early in It’s a Wonderful Life, when George, Bert, and Ernie ogle the attractive Violet. Violet is established as sexually aggresive, in contrast to the domestically inclined Mary. Capra echoes Hitchcock’s approach by emphasising her looser morals through more urbanised imagery: as she leaves, we get a shot of her on the street that is the most urbanised view we get of the “real” Bedford Falls (figure 20). Capra uses a long lens, and positions the camera facing down the street, so that layers of signage, telegraph poles and street furniture are cluttered together, in contrast to the more sedate compositions we see of the street elsewhere. [20] The shot is framed with a car on the right, and another enters on the left mid-shot: again the device of someone nearly being run over is used as punctuation, although here for more comic effect. Violet has a similar influence later in the film, in the sequence already discussed in which George meets her in the street and tries to lure her into the countryside. In this sequence we once again see a more urbanised Bedford Falls: as Robert Beuka puts it, the town here seems to have become “a rather sophisticated, even racy town” (Beuka 2004, 51). Again there is a sense that the town’s visual landscape responds to the morals and interests of the characters who inhabit it.

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Figure 20 – Good time girl as force for urbanisation, It’s a Wonderful Life

A much more dramatic explosion of urbanity, however, is the “Pottersville” sequence, in which guardian angel Clarence creates a world in which George Bailey hasn’t been born. The nightmare of the sequence is conveyed not only by what has happened to the people of the town – depravity, prison, and spinsterhood – but also through the physical changes to the town. As both Frank Krutnik and Robin Wood have argued, Pottersville sees the intrusion of a noir city into what has previously been an idealised Middle-American community (Krutnik 1997, 85086; Wood 1977, 49) (figure 20). Instead of the benign retailing previously seen along the street, the street is filled with uses associated with vice: bars, dance halls, burlesque / strip joints, pawnbrokers, and boxing establishments. Signage has switched from traditional painted signs to a proliferation of neon and other illuminated signs: even the discreet “You Are Now in Bedford Falls” sign (figure 4d) has been replaced by a strident neon “POTTERSVILLE” sign (figure 21d). As Michael Willian points out, even the road signs take a hectoring tone, suggestive of the way in which the pedestrian’s freedom of movement exhibited in Bedford Falls has been curtailed: signs read No Parking, Keep Moving, No Left Turn, No Dogs Allowed, No Loitering, and Keep Off the Grass (Willian 2006, 105). Importantly, what distresses George the most is his anonymity. While this is motivated in the film by the fantasy premise of his never being born, it underlines the way in which the intimacy of the small town has been snuffed out and replaced by the anonymity of the city. As Krutnik puts it, a structure of society bound by social norms and shared experience has been replaced by a community characterised by impersonality and self-interest:

The folk community of Bedford Falls resembles Thomas Jefferson’s pastoral ideal, a realm of localized Americanism protected from the pestilence of urbanity. And Pottersville is a corrupted city of strangers that has betrayed the Edenic promise of America – a world in which consensual social bonds have been obliterated under the pressures of unchecked capitalism (1997, 87).

Those two extremes are, in this instance, represented visually by the binary opposition of “small town” versus “urban;” Clarence’s magical intervention has swung the town from one side of that opposition to the other. As is often noted, however, one of the slightly unnerving things about the film is the narrowness with which it avoids the all-pervasive gloom that it contemplates as George loses his faith and descends into Pottersville (Ray 1985, 202, 213-215; Wood 1977, 49). As Robert B. Ray puts it, the film “implicitly [discredits] every common man but George, without whom average citizens become drunkards, poisoners, old maids, prostitutes, bullies, madmen, and embittered old women” (1985, 202). In the current context what is interesting is how little needs to change for the city to overrun all the virtues of the small town. The small-town character of Bedford Falls is literally shown to hinge on one man; without George Bailey the rapacious developer (Potter) would overrun the town.

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Figure 21: Pottersville, It’s a Wonderful Life

In these examples the tension is between the loss of small town charm in the face of urbanising forces: the city represents anonymity, sin, and unbridled capitalism. However, there is also some reflection in the film of the tension underlying the conversion of small towns to suburban living, as ways are found to accommodate all those who need housing. In its preoccupation with this theme It’s a Wonderful Life echoes and expands upon Kings Row. In that film, Drake McHugh and his girlfriend Randy Monaghan take a sojourn in the country: Drake, it is clear, has sex on his mind but Randy takes him to an idyllic piece of countryside (figure 22a) and suggests he buys it. “This junk?” he says incredulously, but Randy persists: “It can be cleared and drained. After all, there are lots of people who work in the claypits and the mills and the coal mines who would like to own homes too.” Later, after Drake loses his legs in an accident, he supports himself by realising Randy’s idea: we even see the plans of his subdivision (figure 22b), the first tract of which has been sold. It is a classic residential grid, with no sign of anything other than housing lots and the creek that bisects the land. [21] “The claypit workers took most of them,” says Drake with pride. “Low prices but they make wages and pay off.” The role as a community builder gives the otherwise shattered Drake a sense of purpose. There is no intimation in Kings Row of the loss of the countryside that might go with the exercise of building cheap and plentiful homes for all, and at the film’s conclusion Drake’s recovery is signalled by his desire to take one of the lots and move out of the cheap downtown accommodation he shares with the Monaghans, and to take an allotment in his subdivision.

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Figure 22 Subdividing the countryside, Kings Row

It’s a Wonderful Life also shows us how George Bailey’s life is given meaning by his community building, but delves into the subject in some more detail. As such, it exposes more of the conflict inherent the process of suburbanisation. George’s role as community builder is crucial to the lesson he learns in the film, as he comes to appreciate the town he repeatedly disparages early in the film (referring to it as a “crummy old town” and expressing disbelief that someone could miss Bedford Falls). His thwarted ambitions as an architect / urban planner are redirected into the Bailey Building and Loan, which is gradually revealed to be crucial to resisting Potter’s urbanisation. The film neatly sums up the genuine concerns with pre-suburban and inner-urban housing by using Potter to highlight the poor quality of residences prior to widespread suburban rollout. Potter is depicted as a slum landlord, keeping residents renting – “living like pigs,” as former resident Martini puts it – in his Potter’s Field estate. During the run on the Building and Loan, George tries to dissuade the townsfolk from busting him by reminding them of the poor quality of Potter’s housing. We briefly glimpse Potter’s Field as Martini moves out of it: the estate is shown to have an almost shanty-town appearance, with run-down buildings and unfeasible number of people milling around the frame (figure 23a). Martini has now achieved the dream of home ownership, and Potter’s business is dwindling: his rent collector enthuses about the quality of the Bailey Park Estate and its homes, telling Potter that “Potter’s Field… is becoming just that.” The struggle over the built form of Bedford Falls that occurs in the film’s fantasy sequences, and (as previously mentioned) at times in its visual structure, is made more literal in the struggle between George Bailey and Potter over how the town’s residents should be housed. George has realised his ambitions by making housing affordable for everybody in Bedford Falls, and this is key to the appreciation of the community that drives the redemptive final sequence. Capra thus suggests George is the agent of a more benign type of developer, one for whom personal profits are secondary and community building is paramount. At one level, therefore, the optimistic and populist Capra strongly endorses the suburban ideal of home ownership, suggesting the actions of George Bailey make housing affordable for everybody.

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Figure 23: Potter’s Field and Bailey Park, It’s a Wonderful Life

What is striking about the Bailey Park sequence, however, is how drastically Bailey Park differs from downtown Bedford Falls, and the ideals of community discussed in this article. As Robert Beuka notes, Bailey Park seems “… a visual aberration, in that it depicts a landscape so markedly different from everything else we have seen in the film… the small, fairly uniform ranch houses of Bailey Park, with their distinctly postwar suburbia look, seem a step out of the film’s timeframe” (2004, 62). The Bailey Park we see is filled with characterless bungalows and largely devoid of trees (figures 23b-23d); it completely lacks the charm evident throughout the sequences in the old town of Bedford Falls. Nezar AlSayyad notes this contradiction:

…in contrast to Bedford Falls, there is no street life in Bailey Park. There are no trees, only lawns; no porches, only private back patios. Moreover, it is constructed on what was once the cemetery, thereby erasing traces of lineage and history… George and Mary continue to live in the old part of town, making it new by rebuilding and repairing it (2006, 58).

Both AlSayyad and Beuka suggest that this somewhat conflicted view of Bailey Park reflects “anxiety… over the sense of the small-town American landscape in transition,” (Beuka’s phrase) where Bedford Falls finds itself in limbo “between inside and outside, present and future, small town and big city, community and society, tradition and modernity” (AlSayyad’s description) (Beuka 2004, 62; AlSayyad 2006, 58). Much of this underlying tension in the film as a whole is clearly deliberate, given the way Capra sets up Potter and George Bailey as competing forces fighting for the soul of the town. Yet I would argue that given Capra’s unequivocal association of George Bailey as a force for good (and for the protection of the town), and Potter as force for evil (and for the debasement of the town), it was not his intent that the sequence at Bailey Park be ambivalent. On the contrary, this is the moment where by associating suburbia with George Bailey, Capra is expressing confidence in the suburban future. George Bailey is shown not only to preserve the traditional character of Bedford Falls (by averting its urbanisation) but he is able to make it affordable for all.

The difficulty with the Bailey Park scene arises because of shortcomings with the iconography of the attractive community. Capra has established Bedford Falls as an attractive place to live by trading on the multi-faceted iconography of the small town that have been discussed. I have suggested that the appeal of the suburb is based on the notion that it can deliver the benefits of the small town, and I think it should be apparent that many of the traits outlined in this article inform the stereotype of the idealised suburb that we now tend to associate with the 1950s sitcom. In this sense, the idealised suburb and the idealised small town blur together. Kenneth Mackinnon notes this in his study of small town movies, suggesting that while he considers Meet Me in St. Louis a small-town film, it is a difficult film to categorise because “movies set in the suburbs of cities deliberately take on the look, and therefore share the charisma, of the small town movie” (MacKinnon 1984, 24). I would suggest that of the films studied here, Meet Me in St. Louis is of particular interest as an early example of the idealised small town depiction transforming into the stereotyped / idealised suburb. In particular, its virtual absence of any sense of a town centre, and reliance on a purely residential conception of community, foreshadows suburbia’s separation of uses and focus on the domestic sphere as the main site of community togetherness. The problem Capra faces in the Bailey Park sequence is that this equation of “good suburbia” with the properties of a small town leaves him with no established system of signs for showing an estate that is not a small town (since we need to understand we are in Bailey Park, not old Bedford Falls) but which is nevertheless suburban and good. To visually signify that Bailey Park is suburban, rather than the old town, Capra has no choice but to make it visually less appealing. This gives us a hint of the semiotic problem suburbia faces. If there is a need to distinguish a space as specifically suburban, and not a small town, its suburban-ness will tend to be defined in the negative: through the absence of a Main Street, the absence of people on the street, and so on.

Conclusion

In this article I have outlined in some detail the qualities of the iconic filmed small town, as it existed at the dawn of the postwar suburban boom. I expect few of the traits I have outlined are surprising, as such: my point is more to highlight the sheer pervasiveness of those traits. This is of interest when we consider the extreme disconnect between the depictions of community in these films and typical lived experience in a modern suburb; the familiarity of the idealised small town tends to obscure its strangeness. Compare, for example, the experience of buying a suitcase from a typical suburban mall with that of George Bailey in It’s Wonderful Life. In real life this would be a humdrum excursion, most likely undertaken by car, and with little scope for community engagement or social interaction. George, by contrast, walks to a store that fronts a high street, rather than driving to inward facing mall tenancy; the shop owner knows his name; the luggage is paid for by another shop-owner with whom George has a longstanding friendship; he marches out of the store and is hailed from windows by his friends; a beautiful woman makes a pass at him as he goes. It is at once irresistible and yet completely alien.

It is little wonder that our everyday experience of suburbia feels wanting by comparison with such a life. This generalised dissatisfaction with the suburban environment, and its relationship to our cultural depictions of community, raises important questions about how our expectations of our social and physical landscape are shaped. There is a complex interplay at work here. In one sense, it could be argued that the disparagement of suburbia is based on a confusion of fantasy and reality. When we compare our cities, and our lives, to those of characters in films, we will always come off second best, as their environment is always narratively purposeful. Characters know everybody they meet because it conveys story information and conveys information about character; their interactions are meaningful because they all serve the relentless drive of a classical narrative pattern; their physical environment is attractive because it is designed in support of an escapist genre entertainment. The randomness of real-life events, and the messiness of genuine environments, will not bear comparison with such a world. On the other hand, that fantasy is not without a real-world basis. In seeking to depict a pleasing idea of community, filmmakers draw on particular real world precedents, and draw on the much the same design principles as real-world architects, planners, and urban designers. These are design approaches that were frequently forsaken in suburban planning after World War II, and the problems of physical and social isolation in such suburbs are genuine. The nostalgia that is at work when we watch Our Town or It’s a Wonderful Life is not purely sentimental, or the product of misplaced confusion between fantasy and reality. It also reflects real shortcomings in our physical environment. Our filmed depictions of community are of interest not only as escape: they have become important shared reference points in the quest to find (and rediscover) better ways to build our urban environments.

Bibliography

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Francaviglia, Richard. 1996. Main Street Revisited: Time, Space, and Image Building in Small-Town America. Iowa City: University Of Iowa Press.
———————-. 1981. “Main Street U.S.A.: A Comparison/Contrast of Streetscapes in Disneyland and Walt Disney World.” The Journal of Popular Culture. 15, no. 1: 141-156.
Haberman, Donald. 1989. Our Town: An American Play. Boston: Twayne.
Hall, Peter. 2002. Cities of Tomorrow: An Intellectual History of Urban Planning and Design in the Twentieth Century. Third edition. Oxford: Blackwell.
Hayden, Dolores. 2003. Building Suburbia: Green Fields and Urban Growth, 1820-2000. New York: Pantheon Books.
—————-. 2006. “Building the American Way: Public Subsidy, Private Space.” In The Politics of Public Space, edited by Setha Low and Neil Smith, 35-48. New York: Routledge.
Howard, Ebenezer. 1946. Garden Cities of To-Morrow. Edited by F.J. Osborn. London: Faber and Faber.
Jackson, Kenneth T. 1985. Crabgrass Frontier: The Suburbanization of the United States. New York & Oxford: Oxford University Press.
Kaufman, Gerald. 1994. Meet Me in St. Louis. London: British Film Institute.
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Krutnik, Frank. 1997. “Something More than Night: Tales of the Noir City.” In The Cinematic City, edited by David B. Clarke, 83-109. London & New York: Routledge.
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Levy, Emanuel. 1990. Small-Town America in Film: The Decline and Fall of Community. New York: Continuum, 1990.
MacKinnon, Kenneth. 1984. Hollywood’s Small Towns: An Introduction to the American Small-Town Movie. Metuchen, N.J. & London: Scarecrow Press.
Maland, Charles J. 1980. Frank Capra. Boston: Twayne.
McArthur, Colin. 1997. “Chines Boxes and Russian Dolls: Tracking the Elusive Cinematic City.” In The Cinematic City, edited by David B. Clarke, 19-45. London & New York: Routledge.
Mumford, Lewis. 1961. The City in History: Its Origins, Its Transformations, and Its Prospects. San Diego, New York, London: Harvest Books, 1961.
—————–. 1938. The Culture of Cities. New York: Harcourt Brace & Company, 1938.
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Notes

[1] For complementary overviews of various pre-World War II suburban models including semi-rural garden communities, industrial towns, and railroad / streetcar suburbs, see Hayden (2003, chapters 3, 4 and 5); Mumford (1961, chapters 15 and 16); Bruegmann, ( 2005, chapters 2 and 3); Jackson (1985 chapters 1 to 10); and Hall (2002, chapter 4).

[2] This book originally appeared in a somewhat different form, as To-Morrow: A Peaceful Path to Land Reform, in 1898.

[3] The phrase is Hayden’s (2003 chapter. 7).

[4] Federal subsidy of housing commenced in the United States during the 1930s – during which time its impact on suburban expansion was counterbalanced by the Great Depression - and continued in the more prosperous post-war era, when it led to an explosion in housing construction. See Hayden (2006, 35-48); Jackson (1985, chapters 11 and 13); Hayden (2003, 121-132).

[5] The film’s afterlife and ongoing appeal as a seasonal classic is discussed in Peary (1981, 162-163).

[6] I have referred throughout this article to the film’s narrator as Morgan (the surname of the druggist), as this is the way he is presented in the film. In Wilder’s play it is clearer that the narrator (“stage manager”) is not actually the druggist, but “steps into” the role of Morgan for the scene in the drug store.

[7] That the notion of Main Street still serves a powerful rhetorical value as representative of the best of middle-America was underlined by the contrasting of “Wall Street” and “Main Street” in the dialogue of candidates in the 2008 US presidential election; here a real place – Wall Street, New York – and a notional place – Main Street – are pressed into service as representations not just of different sectors of the economy, but the values seen to be held by participants in those sectors. For example, both candidates contrasted and parallelled the issues facing Main Street and Wall Street in the first presidential debate on 26 September 2008. For transcript see “First Presidential Debate - McCain and Obama - Transcript,” New York Times Website, September 26, 2008, http://elections.nytimes.com/2008/president/debates/transcripts/first-presidential-debate.html. Accessed 1/2/09.

[8] For a detailed discussion of Wilder’s use of an empty stage to create “realism and generality,” see Haberman (1989, 18-22).

[9] Francaviglia sees linear (Main Street) and nodal (town square) town centres as essentially identical and treats them as such in his study of Main Streets (1996, xx). It seems likely that Main Streets are more popular in cinematic representations because they are more suited to the construction of sets on finite budgets and within constrained spaces of studio backlots.

[10] The classical appearance of the street is scarcely surprising: while the set for the trolley depot was purpose built for this film, the street in the back-projected footage is almost certainly part of the MGM studio’s pre-existing complex of sets at their Culver City studios (Kaufman 1994, 18; Neuman 2008, 90-91).

[11] This similarity is strengthened by the fact that – from the limited visual evidence in the film – the Bedford falls set seems to use much the same rounded-off triangle “cheat” that Disney’s Main Street USA uses to create the impression of a circle in a constrained, terminating space.

[12] In Bowling Alone Putnam discusses the idea of a shift to “vocational communities” and suggests that while such socialising does account for increased proportions of our social networks, such friendships are less likely to be “intimate and deeply supportive.” This would support the idea that there is a sense of nostalgic longing associated with widespread use of other non-workplace institutions as social hubs (2001, 85-87).

[14] For the mid twentieth century pressures on such streets, see Francaviglia (1996, 41-51). Discussion of the physical impacts of the car on Main Streets can be found throughout Kay (1997) but see especially chapter 7.

[15] Interestingly, two of the houses, from The Magnificent Ambersons (figure 10d) and It’s a Wonderful Life (figure 10f) are so very similar – except for a lengthened second storey and heightened turret – that the house in the latter appears to be a redressed version of the same set: shots elsewhere in It’s a Wonderful Life establish that even the design of pickets on the front fencing and detailing of balustrading matches.

[16] After World War II the pendulum would swing back to conformity of a more industrial kind as post-war developers mass-produced estates with minimal variation in housing types.

[17] For consideration of the link between the small-town film and melodrama, see MacKinnon (1984, 47-52. Of the films discussed here, MacKinnon considers only Kings Row a melodrama “in the sense in which the term might be used after [Douglas] Sirk” but notes the affinity with the genre of both The Magnificent Ambersons and Shadow of a Doubt.

[18] Sam’s repeated insistence on plastics as the growth industry of the suburban age is an interesting foreshadowing of the more famous such reference in The Graduate (Mike Nichols, 1967).

[19] Robin Wood notes this explosion of noir in the “’Til Two” scene in his famous essay on Shadow of a Doubt and It’s a Wonderful Life (1977, 50).

[20] At one other point in the movie we see a view of the non-Pottersville Bedford falls resembling this; this is in the sequence where George and Uncle Billy search for the missing money out on the street. In that case the more hectic composition echoes their panic and harassed state of mind.

[21] Whilst one would not want to ascribe too much significance to the throwaway detail of the subdivision diagram, it is intriguing to compare the plan to genuine subdivisions from the film’s approximate timeframe, as found in Hayden (2003, 63, 81, 85). Drake’s plan lacks the attention to street form, landscaping and general refinements of plans prepared by architects such as Fredrick Law Olmsted; in its more “industrial” approach it is a more genuinely pre-suburban design.

Author Bio
Stephen Rowley is an urban planner, and a PhD candidate in the Cinema Studies program at the University of Melbourne. His article “False L.A.: Blade Runner and the Nightmare City” appeared in The Blade Runner Experience, ed. Will Brooker (London: Wallflower Press, 2005). He is co-editor of the magazine Planning News.

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Guiding Stars - Carly Nugent

Published Jun 25th 2009

Abstract

‘Guiding Stars’ investigates the relationship between celebrities, as contemporary models of moral behaviour, and new religions such as Scientology. It discusses how the development of the star figure coincided with changing views of identity towards the end of the nineteenth century. By examining the shift from communal definitions of identity as ‘character’ to the more individualistic notion of ‘personality’, ‘Guiding Stars’ investigates how celebrities came to embody these new ideals, and compares them to new religious movements such as Scientology that present themselves as speaking to the modern human condition by advocating the advancement of the individual. ‘Guiding Stars’ uses the relationship between Tom Cruise and Scientology as a case study to describe the way celebrities support religious movements and vice versa, and how, if celebrities can be treated like gods, religion can be treated as a celebrity.

Imagine the world being struck to its core by extraterrestrial lightning, people reduced to puffs of smoke as they run screaming down the street, and gigantic robotic tripods striding across states leaving flame and general destruction behind them. Now imagine Tom Cruise standing strong amidst the chaos, surviving, prevailing… and doing it all by himself.

Steven Spielberg’s 2005 epic War of the Worlds tells the story of Ray Ferrier, an ordinary working class father caught up in an extraordinary event – a worldwide alien invasion. Throughout the course of the film Ferrier overcomes his initial happy-go-lucky irresponsibility to discover that he has the power to survive and protect his children. His achievements are a result of his own strength and determination; they are achieved alone, in the face of hysterical crowds and distant, disconnected military personnel. Two potential companions, a female acquaintance of Ferrier’s and her daughter, are separated from him and his children not five minutes after they are introduced. The only other person that offers to help them goes mad, and is killed by Ferrier. War of the Worlds is a tale of individual rather than communal strength, of the realisation of personal potential. Who better to portray the central protagonist in such a film than Tom Cruise – arguably the most successful and powerful celebrity in the world?

Contemporary culture has seen celebrities rise to the status of role models. Towards the end of the nineteenth century, the development of the star figure coincided with changing views of identity and the rise of modernity. An examination of the shift from communal definitions of identity as ‘character’ to a more individualistic understanding of ‘personality’ indicates how celebrities embody these new ideals and serve as examples of how to pursue them. New religious movements, particularly Scientology, also present themselves as speaking to the modern human condition, advocating the development of the individual. By discussing celebrities such as Tom Cruise (someone who influences modern society both as a star figure and a member of the Church of Scientology) the ways in which stars support religious movements and vice versa may be better understood. Just as celebrities can and have been treated like gods, so too can religion gain the status of celebrity.

At the beginning of the twentieth century the ways in which people existed radically changed. The rise of industry in the Western world saw the dissolution of small, rural communities in favour of large, urban cities. Mass production entailed an increase in consumption, and a social consciousness that focused on material accumulation. Needless to say this period, commonly referred to as “modernism” or “modernization”, involved a “radical shift from one kind of social existence to another” (Barker 2000). For Steve Bruce, that shift was extreme enough to mean “the end of the old world” and the development of a new, capitalist culture (Bruce 1998).

Living in an environment where so much had been altered it is no surprise that people began to wonder how to understand themselves. As Jib Fowles notes, in the new world “the abiding question became one of self-definition” (Fowles 1992). Before modernism, identity was “sharply defined” by an individual’s relationship with things such as their cultural and family history and, most importantly, “community” (Fowles 1992). People understood who they were according to their position in a social group, according to how they related to others. The movement of people, during the period of modernization, from rural communities to urban centres saw the loss of small, close-knit groups. In the bustling, hugely populated environment of the city people were “lost in the crowd”, rather than identified by it (Fowles 1992). Constantly surrounded and yet at the same time alone, identity could no longer be derived from one’s relationship with other people. This resulted, Fowles suggests, in a “general manifestation of anxiety and mental distress” – in a growing need to find new ways of understanding the self (Fowles 1992).

If identity can no longer be derived from one’s peers, from people outside of oneself, it seems that it must come from individuals. Isolation in the new “urban milieu” of modernization meant that people were forced to look for identity internally, rather than from the world around them (Fowles 1992). This idea sat nicely alongside the thriving capitalist ideology of individual success, the ‘every man for himself’ doctrine of hard work for material reward. Individuals came to see themselves as not simply the sites of their own identities, but also as the creators. The idea that identity was something that could be made, shaped and perfected according to an individual’s preference was an enormous change from previous understandings of the self. Fowles, in discussing the different opinions of “self-help manuals and behavioral guides”, notes that before the twentieth century people were encouraged to “strengthen their “character” in order to gain inner strength (Fowles 1992). Identity as ‘character’ is something that may be developed and improved, but is nonetheless essentially a fixed, unalterable part of a person. As a new century dawned, however, this sort of self-help advice began to change. Guides began to emphasise the development of “personality” – the idea that one could create oneself in order to “get others to like him” (Fowles 1992). Such advice seems to suggest that identity is fluid, and may be changed to suit a given situation. ‘Personality’, unlike the set and stable idea of ‘character’, is a view of identity that is open to individual interpretation and manipulation.

Identity as personality is bound up with the modernist notion of a society that consists of unique individuals. This is evidenced in the change in focus in art, particularly writing, in the early twentieth century. Modernist writers such as Virginia Woolf and Henry James recognised “the variety of personal responses” and the “subjectivity of each individual”, and strove to present their characters as people with conflicting and changing identities (Faulkner 1990). With modernism, character became personality – mysterious, constantly changing and “impossible simply to sum up” (Matz 2004). The rise of capitalism during this period also put the onus on individual responsibility and success, encouraging the idea, suggested by Richard Dyer, that each person ‘makes’ their own life (Dyer 1987). People were no longer expected to consider their wellbeing as part of a larger group, but rather saw themselves as “discrete human person[s]” responsible for their own advancement in the world (Dyer 1987). As Dyer notes, the capitalist system is supported by the idea of the individual as personality, working on “the basis of the freedom (separateness) of anyone to make money, [and] sell their labour how they will” (1987).

This new world brought with it new goals and new ways of behaving in society. People became concerned with how to be beautiful, confident, rich and extraordinary. Prominent figures of the nineteenth century – writers, philosophers, royal and religious leaders – were no longer relevant role models. New models were required “who could help in defining the individual” (Fowles 1992). And the recently risen stars, also often aptly termed “personalities”, were soon looked to as people who could fill those roles (Fowles 1992).

Guiding stars

The rise of capitalism and industry coincided with the creation of “the star role” (Fowles 1992). This was, he argues, no coincidence, but the result of a desperate need in the changing culture for “models of the well-integrated self” (Fowles 1992). Celebrities filled this need, as Dyer articulates, by serving as examples of how to be human in modern society (Dyer 1987). Particularly, he suggests, they show people how to live in relation to production and how to be successful as individuals (Dyer 1987). In a changing world stars presented ideal and “perfected” ways of living to an uncertain population (Fowles 1992). They represented confidence and youthfulness, demonstrated “pluck” and the ability to “overcome the forces of evil, authority and tedium” (Fowles 1992). Stars showed the world how to be complete and happy people (Fowles 1992). The burst of interest in stars in the early twentieth century is indicative of a rising interest in “how we are human” (Dyer 1987). The public’s fascination with celebrities comes from the ways in which they demonstrate what it’s like to live within a capitalist form of production. It is not just their extraordinary, seemingly perfect personas that are attractive, but also their “ordinariness” - the way in which they relate to their fans as ‘normal’ people (Holmes 2004).

Joshua Gamson argues that in the early twentieth century the presentation of celebrities shifted slightly – no longer were the public content with watching the glamour of Hollywood from afar (Gamson 2001). These things were fascinating, but they were not directly relatable to the everyday lives of those observing them. Stars that fans could not relate to were no longer enough, and as a consequence, in the 1930s, celebrities were made “more and more mortal” (Gamson 2001). They were still extraordinary in many ways, but now their extraordinariness was presented as being rooted in the ordinary. Stars were the boy or girl next door, they were ‘just like you’, with the same basic wants and needs – they ate and drank, worked, slept and played. As Gamson quotes from a 1940 issue of Life magazine, “[s]tars now build homes, live quietly and raise children” (Gamson 2001). The same magazine, according to Gamson, includes photographs of celebrities eating breakfast and playing with kids in backyards (Gamson 2001). The only thing that really separates celebrities from the rest of the world, it seems, is that they are famous, while those watching them are not. This shift in focus to the similarities between the lives of stars and those of fans created a feeling of “connection and intimacy” between the famous and their audience (Gamson 2001). Celebrity lives have become simply “a blown up version of the typical”, ourselves writ large and in lights, showing us, as Dyer suggests, “how we are human now” (Gamson 2001; Dyer 1987).

There is a certain irony in the fact that the ordinariness of celebrities is in part what elevates them to the status of deities. For it seems that, in the modern, predominantly secular age, celebrities have overtaken religion and religious figures as models of moral behaviour and as objects of worship. The gods of the twentieth and twenty first centuries are brand names, self-help gurus and movie stars; walls are adorned, no longer with Bible verses, but with larger than life pinups of Brad Pitt; and models of Jesus Christ bleeding on the cross have been replaced by cans of Coca Cola and iPods. It is these people, and objects, to which people have come to relate to as “human personalities and mythic figures” (Walker 1970). The modern obsession with all of these cultural products, it may be argued, is not necessarily empty or mindless, however. Rather, the deification of celebrity figures is a way of meeting a need that traditional religion is no longer able to meet – that is, the need to know who we are in the world, and how we should behave.

Bruce David Forbes argues that popular culture and religion have similar functions (Forbes and Mahan 2000). Both act as examples of how to locate oneself within the world, offering guidelines for every aspect of life from morality to clothing, relationships to diet. Whether the example takes the form of Jesus feeding the masses or Madonna adopting orphaned children from third world nations, there is an implied code of behaviour to be found. Both celebrities and traditional religions like Christianity work to help people deal with everyday problems (Forbes and Mahan 2000). And it is not surprising that, in today’s modern, consumer driven society, people are more ready to look for meaning in American celebrities adopting Malawian children than in loaves and fishes. It seems entirely legitimate to argue, as Forbes does, that popular culture works more and more like religion (Forbes and Mahan 2000). And it is understandable, then, when individuals who are part of that religion are “conferred a sacred status”, representing as they do the predominant feeling of the modern world (Hunt 2003). As Stephen J. Hunt notes in a discussion of stars as religious figures, the actors from TV shows such as Friends – a program that earned huge success through its representation of ‘ordinary’ people – are given “almost a divine status” by fans (Hunt 2003). One of the most widely quoted examples of fans ‘deifying’ a celebrity is that of Elvis Presley. As Erika Dross notes, since the singer’s death in 1977 “a veritable Elvis religion has emerged” (Dross 2001). Along with the seemingly infinite amount of general Elvis memorabilia, there is also a proliferation of Elvis churches, shrines, rituals, and online “temples” (Dross 2001). Dross argues that this immense devotion indicates that Elvis culture has crossed over into the realm of “religious faith” (Dross 2001). However it is not just Elvis’s status as an extraordinary figure, as “virtuous, transcendent and even miraculous”, that inspires people to worship him (Dross 2001). His ability to relate to the public, to situate people in a particular culture and reflect their wants and needs, makes him a sort of poster boy for a larger set of beliefs and values. One woman interviewed by Dross stated that her devotion to Elvis came from seeing him as a man sent “to wake us up, to shake us, to ask us, what are we doing, where are we going?” (Apostolakis, qtd. in Dross 2001). It seems that Elvis has become something of a prophet for popular culture, a ‘guiding star’ for people to follow as they attempt to navigate life in the modern world.

Though it may have been given a run for its money, so to speak, in the new, capitalist world, organised religion has not been completely overtaken by the rise of the celebrity ‘godhead’. Many people still look to religious groups for guidance, requiring something more than a picture of Elvis or a Brad Pitt film to make sense of their world and define their identity. Such religious institutions, however, have had to adapt to the changes of the twentieth century in order to maintain their following. Religion and Popular Culture in America, edited by Bruce David Forbes and Jeffrey H. Mahan, presents a collection of essays that argue that religion has recreated itself to suit what has become a “consumer-oriented, mass-media culture” (Forbes and Mahan 2000). It has done so, in some cases, by using techniques of modern marketing – working with, rather than against, contemporary society. Some religions have also understood the shift from a community based conception of identity to a more individualistic notion of personality, and have tailored their services accordingly. As Roy Wallis observes, new religious movements are often based around the individual, rather than a group of people (Wallis 1976). And Steve Bruce argues that the “individualism” encouraged by modern society has changed the culture of religion to become one that believes in “the divinity of the self” and the power of the individual to mould their own meaning (Bruce 1998). God, like identity, is no longer sought externally, but inside ourselves. It is not surprising, then, that so many religious movements during the twentieth and twenty first centuries have developed ‘self-help’ mentalities. As Stephen J. Hunt notes, the twentieth century saw strategies of self-help become “psychologically based self-improvement movements” (Hunt 2003). These movements offered to do just what the modern individual wanted – to release their inner potential.

Religion in the modern world remains strong largely because it has “commodified” and “personalized” its practices (Hoover 2001). Like the role of the celebrity, religion today serves to explain what it means to be human and to help people define themselves “against the backdrop of urban anonymity” (Dyer 1987). If celebrities can become religious figures, it seems so too can religion gain the status of celebrity. The relationship between new religious movements and stars is illustrated by the example of Tom Cruise as a highly successful celebrity and a member of a ‘New Age’ religious organization, the Church of Scientology. An analysis of Cruise and his religion highlights the ways in which celebrities serve as models of behaviour for the individual in the modern world, as well as how religion has been able to make itself relevant to today’s society. It also identifies the relationship between stars and religion as one that is mutually beneficial – Tom Cruise, for example, is an outspoken supporter of Scientology, and is in turn rewarded by the church for promoting it. “There is a fluidity among the relationships between religion and popular culture” – a flow of elements back and forth from one to the other, a symbiosis that may give us insight into the state of contemporary culture (Forbes and Mahan 2000).

Tom Cruise

The website Forbes.com ranks Tom Cruise “>number one on the ‘Forbes Power 100’ – a list of the world’s most powerful people. The website suggests that a combination of Cruise’s success in the 2005 blockbuster War of the Worlds and his marriage to actress Katie Holmes is responsible for Cruise’s status as one of Hollywood’s most sought after actors. Indeed, this assessment should not be surprising to anyone who has been even slightly exposed to today’s celebrity culture. Love him or hate him, it is difficult to deny that Tom Cruise is an incredibly successful, rich and famous public figure. Cruise burst into the ‘big time’ in the 1980s, starring in Top Gun (1986), The Color of Money (1986) and Rain Man (1988) – movies that all made it big at the box office. By the 1990s Cruise was averaging, according to IMDb, 15 million dollars per film, making him one of the world’s highest paid actors. He is certainly a person whose fame and fortune, lifestyle and domination of the big screen make him larger than life. Multi-million dollar blockbusters such as the Mission Impossible trilogy (1996, 2000, 2006), The Last Samurai (2003) and War of the Worlds (2005) have made Cruise not only an international superstar, but have created an image of him as someone constantly surrounded by action, adventure and fantastic, extraordinary events. Cruise is an enlarged figure of a man, blown up by the big screen and outlandish, romanticized scripts. His lifestyle off-screen is similarly engorged. According to the website for People magazine, Cruise inhabits a “$35 Million Beverly Hills Mansion” of “1.3 acres”, “seven bedroom (sic) and nine bathrooms” (People). He also loves putting on a show – whether jumping on Oprah’s couch or proposing to his girlfriend on top of the Eiffel Tower, his stunts are often enlarged and outrageous. Cruise certainly presents an image of an extraordinary individual, someone “special… even miraculous” (Dross 2001). However, there are elements of Cruise’s image that relate him to the ordinary – to the everyday existence of his fans. Films like War of the Worlds, while on the one hand presenting extraordinary circumstances, also present Cruise as an ordinary, working class father, someone who is just as challenged by his children as he is by alien invaders. Fan websites, also, are often preoccupied with Cruise’s battle to become the star that he is today – TomCruiseFan.com describes him as a person whose life has, up until now at least, been a struggle. According to the site’s biography, Cruise came from a family that was not well off, and that forced him to take on a heavy load of responsibilities. The website relates that before stardom, Cruise was “[i]mpoverished and barely scraping by” (TomCruiseFan.com). It also humanizes Cruise by describing him as a “kind and thoughtful man” who is popular within the Hollywood community (TomCruiseFan.com).

It is easy to see Cruise as an example of the way in which celebrities exemplify the modern idea of the individual. Through his success within the contemporary capitalist world, as well as his presentation as a strong, confident and yet ordinary human being, Cruise serves as a model for behaviour, playing out as he does “the ways that work is lived” in a capitalist structure (Dyer 1987). The public can see in Cruise “perfected, confident behavior” that Fowles argues people in the new “unanchored” modern world crave (Fowles 1992). To be successful in one’s field of work, to have material wealth, and to be attractive – as Fowles notes – are all concerns of modern society (Fowles 1992). Cruise symbolizes all of these things, while maintaining his connection to the ordinary man by having had to ‘struggle’ to get where he is today. The fact that, like the character of Ray Ferrier in War of the Worlds, Cruise has struggled alone, and has (seemingly) single handedly created his own success, supports the idea of identity as defined by the individual, of identity as “personality” (Fowles 1992).

Another important aspect of Cruise’s celebrity identity is his attachment to the Church of Scientology. Scott Bowles notes that to really understand Tom Cruise it is necessary to understand his connection to Scientology: Bowles quotes Cruise as stating that his involvement with the Church has helped him to find his “center” in the midst of his fame (Bowles 2003). According to L. Ron Hubbard, the founder of Scientology, this is exactly the aim of the religion – “to renew a person’s sense of full responsibility by the reorientation of his spiritual center” (Hubbard, qtd. Hogarty [19–]). In other words, Scientology is about discovering one’s identity, and finding an anchor for the self in what Fowles calls “the backdrop of urban anonymity” (Fowles 1992). And it works by focusing on the satisfaction of individuals.

Scientology, founded by Hubbard in 1954, began as a program called Dianetics, which, Roy Wallis notes, “has a place in a continuing tradition of self-improvement movements” (Wallis 1976). Dianetics: The Modern Science of Mental Health (1950) is essentially a self-help manual with some scientific twists. The basic thesis of Dianetics is to do with clearing one’s Theta (something akin to the idea of a soul) of all the emotional debris it has collected throughout its life in a world where “morals are at a low ebb” (Scientology 1994). Clearing is achieved through a process called auditing, carried out by a trained “auditor” with the assistance of a machine known as an electropsychometer or E-Meter. The E-Meter, Scientologists claim, measures and registers “mental energy” in a subject (Scientology 1994). The goal of these auditing sessions is to rid the subject of the disruptive aspects of their mind, leaving them in “a new state for man – Clear” (Scientology 1994). According to information from the Church of Scientology, becoming Clear makes one’s individuality stronger.

Scientology is a religion that has developed itself in accordance with the modern world, and as such fits easily into the capitalist system It is run like a business – as Hunt notes, Scientology is more like a “corporate commercial enterprise” than a church – and deals with “customers” rather than parishioners (Hunt 2003). More importantly, though, the Church of Scientology is concerned with advancement for the individual, rather than a group – a way of thinking that recognizes and speaks to the modern isolated, self-concerned city dweller. As Wallis notes, Scientology owes its success to its ability to offer explanations for the modern lives of individuals (Wallis 1976). Scientology offers to answer the question of “self-definition”, or rather, to help us create our own answers to this question. There is great emphasis in Scientology on the “responsibility” of the individual – as Paul Bannigan Hogarty notes, “Hubbard cannot state emphatically enough… that the person is his being” (Hogarty [19–]). The religion claims that “only by allowing an individual to find his own answers to life’s problems can improvements be made” (Scientology 1994). By putting the onus on the individual Scientology supports the notion that we are in charge of the creation of our personalities, that we can be the people we choose to be. Indeed, the Church’s late founder L. Ron Hubbard is treated like a prophet by Scientologists, and has been called a “powerful personality” (Wallis 1976).

Scientology may be one of the most successful of the self-help organizations, but it is also one of the most controversial. According to John Sweeney, a BBC journalist who recently made a documentary about the religion, “Scientology has two faces – nice and smiley, and sinister and dark” (Sweeney 2007). Rumours of Scientology’s cultish practices are not uncommon: there are stories of people joining Scientology and “disconnecting” from their families; reports of brainwashing and, in 1995, accusations that the church was responsible for the death of one of its members, Lisa McPherson (Frantz 1997). Reports that Scientology is nothing more than a money-making venture – according to Operation Clambake, Hubbard once stated “I’d like to start a religion. That’s where the money is” – detract even further from its credibility. Then there is the fact that Scientology’s metaphysical beliefs seem to be drawn from science fiction. It has been widely reported that a core belief of the Church of Scientology is that human beings were brought to Earth 75 million years ago by “an intergalactic space lord called Xenu”, who “dumped them in volcanoes and blew them up with atomic bombs” (Sweeney 2007). Despite these extraordinary and mysterious aspects, however, around 800,000 people call themselves Scientologists. From this it may be argued that Scientology’s strange, extraterrestrial nature is in fact part of its attractiveness. By combining a concern for the individual with modern business practices and a spectacular science fiction-esque belief system, Scientology has tapped into what today’s society wants from religion. That is, the ordinary combined with the extraordinary – the same product, in fact, presented by celebrities like Tom Cruise.

New religions such as Scientology and celebrities such as Tom Cruise not only relate to society in similar ways, they also support each other. According to an online biography, in 1990 Tom Cruise “renounced his devout Catholic beliefs and embraced the Church of Scientology” (IMDb). He has since gained the title of an Operating Thetan (someone who has passed the status of Clear) and is currently, according to Rolling Stone magazine, at one of the highest levels of the Church known as OT VII. Cruise speaks openly to the media about his Scientologist beliefs, and was recently married to actress Katie Holmes in a Scientology ceremony at which the head of the Church of Scientology, David Miscavige, was his best man. “I think it’s a privilege to call yourself a Scientologist”, Cruise has said (Cruise, qtd. Ross 2004). Cruise has greatly supported and promoted Scientology: according to Rolling Stone, the Church reported that in 2005 it received “289,000 minutes of radio and TV coverage” and that much of this publicity was due to the popularity of Tom Cruise, who promoted the religion and its beliefs to interviewers such as Oprah Winfrey and Matt Lauer (Reitman 2006). Scientology has returned the favour to Cruise and other celebrities, offering them “free courses” and setting up special “celebrity centres”, such as the elaborate Celebrity Centre International situated in Hollywood Hills (Figure 2) (Reitman 2006).

Celebrity Centre International

Figure 1. Church of Scientology Celebrity Centre International located in Hollywood, California, USA (accessed 15th May 2009)

In 1955, the Church created a policy called ‘Project Celebrity’ that aimed to recruit famous people from different fields – such as the arts, sport and business – in order to promote Scientology (Reitman 2006). According to the official website, Scientology reveres “the great artist” and recognises that “society as a whole looks upon them as not quite ordinary beings” (Scientology 1994). The Church has been able to use the extraordinary quality possessed by celebrities to its advantage, embracing them as spokespeople for Scientology and role models for society. For their ability to “truly communicate” Scientology rewards celebrities such as Cruise - in 2004, the actor was awarded the “Freedom Medal of Valor” by Scientology for his promotion of the religion (Ross 2004). According to the ‘International Scientology News’, “[e]very minute, of every hour – someone reaches for LRH [L. Ron Hubbard] technology… simply because they know Tom Cruise is a scientologist” (Ross 2004). And in January of this year, Cruise was dubbed “the new “Christ” of Scientology”, with David Miscavige predicting that in the future the celebrity will be “worshipped like Jesus for his work to raise awareness of the religion” (Smith 2007).

Just as celebrities like Tom Cruise support Scientology, so too does Scientology support its stars. Both aspects of modern culture – the celebrity and the new religious movement – have evolved and become successful by responding to a changing society. By recognising the shift in emphasis from a communally to individually defined identity that came with modernization, Scientology and star figures like Tom Cruise were able to offer guidance where it was most needed. Both ‘religions’ are models for how to behave, for how to be in the modern world. They indicate, by emphasising individual responsibility and potential, how to create a ‘personality’, and how to operate in a business-oriented civilisation. Both Scientology and stars like Cruise successfully link the ordinariness of the everyday person to the extraordinary, out-of-this-world life that the everyday person aspires to. By joining forces to support each other’s causes that link is made even stronger, and the line between religion and popular culture becomes more blurred. As Stewart M. Hoover notes, the two are meeting on a “common turf” - the experience of living in the modern world (Hoover 2001). It is by recognising this everyday world and life within it that celebrities and Scientology are able to speak so clearly within contemporary culture.

Bibliography

Books

Barker, C. 2000. Cultural Studies: Theory and Practice, (Second Edition). London; Thousand Oaks; New Delhi: SAGE Publications.

Bruce, S. 1998. “Cathedrals to cults: the evolving forms of the religious life”. In Religion, modernity and postmodernity, Paul Heelas, Ed. assisted by David Martin and Paul Morris. Oxford, UK; Malden, Mass: Blackwell Publishers.

Dross, E. 2001. “Believing in Elvis: Popular Piety in Material Culture”. In Practicing Religion in the Age of the Media, Stewart M. Hoover and Lyn Schofield Clark, co-editors. New York: Columbia University Press.

Dyer, R. 1987. Heavenly Bodies: film stars and society. [London]: British Film Institute; Houndmills, Basingstoke, Hampshire: Macmillan.

Faulkner, P. 1990. Modernism. London: Routledge.

Forbes, B. D. and J.H. Mahan. 2000. Religion and Popular Culture in America. Berkeley, Calif.; London: University of California Press.

Fowles, J. 1992. “A Role is Born and Endures”. In Starstruck: Celebrity Performers and the American Public. Washington: Smithsonian Institution Press.

Gamson, J. 2001. “The Assembly Line of Greatness: Celebrity in Twentieth Century America”. In C. Lee Harrington and Denise Bielby (eds), Popular Culture: Production and Consumption. Oxford: Blackwell.

Hogarty, P. B. A description of a contemporary religious revitalization movement. Ann Arbor, Mich.: University Microfilms International, [19–].

Holmes, S. 2004. “Reality Goes Pop! Reality TV, Popular Music and Narratives of Stardom in Pop Idol.” Television and New Media, 5:1.

Hoover, S. M. and L. Schofield Clark. 2001. Practicing Religion in the Age of the Media. New York: Columbia University Press.

Hubbard, R. L. 1950. Dianetics: The Modern Science of Mental Health. Denmark: NEW ERA ® Publications International ApS.

Hunt, S. J. 2003. Alternative Religions: a sociological introduction. Aldershot, Hants, England; Burlington, VT: Ashgate.

Matz, J. 2004. The Modern Novel: a short introduction. Malden, MA: Blackwell Pub.

Walker, A. 1970. Stardom: The Hollywood Phenomenon. London: Joseph.

Wallis, R. 1976. The Road to Total Freedom: a sociological analysis of Scientology. London: Heinemann Education.

Online Articles

Bowles, S. “Tom Cruise at the Movies”. USA Today. November 28th, 2003, http://www.usatoday.com/life/movies/news/2003-11-27-tom-cruise_x.htm

Frantz, D. “Distrust in Clearwater – A special report,; Death of a Scientologist Heightens Suspicions in a Florida Town”. The New York Times. December 1st, 1997,
http://www.nytimes.com/1997/12/01/us/distrust-clearwater-special-report-death-scientologist-heightens-suspicions.html?scp=1&sq=1997%20frantz%20distrust&st=cse

Reitman, J. “Inside Scientology: Unlocking the complex code of America’s most mysterious religion”. Rolling Stone. February 23rd, 2006,
http://www.rollingstone.com/politics/story/9363363/inside_scientology

Ross, R. “Scientology awards Tom Cruise a gold diamond encrusted “Freedom Medal of Valor”. Cultnews.com, December 29th, 2004, http://cultnews.com/archives/000790.html

Smith, E. “Cruise ‘is Christ’ of Scientology”. The Sun Online. January 23rd, 2007. http://www.thesun.co.uk/article/0,,4-2007030603,00.html

Sweeney, John. “Row Over Scientology Video”. BBC News, May 14th, 2007, http://news.bbc.co.uk/2/hi/americas/6650545.stm

Websites

Beliefnet. http://www.beliefnet.com/index/index_10042.html, and http://www.beliefnet.com/whoswho/scientology_couples_02.html (accessed June 3rd, 2007).

Forbes.com. http://www.forbes.com/lists/2006/53/6YG2.html (accessed May 28th, 2007).

Internet Movie Database (IMDb). http://www.imdb.com/name/nm0000129/bio (accessed May 28th, 2007).

Operation Clambake. http://www.xenu.net/archive/infopack/5.htm (accessed June 3rd, 2007).

People. http://www.people.com/people/article/0,,20038041,00.html, and http://www.people.com/people/tom_cruise (accessed May 28th, 2007).

Scientology (Official website).
http://www.scientology.org/en_US/religion/presentation/pg013.html, and http://www.scientology.org/religion/groups/pg006.html (accessed June 3rd, 2007).

TomCruiseFan.com. http://www.tomcruisefan.com/info/biography.php (accessed May 28th, 2007).

Films

Spielberg, Steven. 2005. War of the Worlds. Paramount/Dreamworks.

Pamphlets

Scientology: Something can be done about it, © 1994, 2004, L. Ron Hubbard Library.

Author Bio

Contact Email: frizzle84@hotmail.com

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‘Reality is in the performance’: Issues of Digital Technology, Simulation and Artificial Acting in S1mOne – Anna Notaro

Published Jun 25th 2009

Cinema is the most beautiful fraud in the world.
(Jean-Luc Godard)
Our ability to manufacture fraud now exceeds our capacity to detect it.
(Viktor Taransky)/

Abstract This essay is concerned with the use of digital technologies in Hollywood cinema to argue that they perpetuate the illusionism and verisimilitude of its representations. An initial discussion of the use of digital technology in the cinema will provide the basis for an historical account of the move from avant-garde experiments in virtual, or non-human performance. Such a history is then contrasted with Hollywood appropriations of digital technologies, and its elaboration of a virtual performer – represented in a film like S1mOne (Andrew Niccol, 2002) – which is put in the service of such naturalism and illusionism. In order to appreciate their relevance, the above arguments are placed within the broader contexts of digitization, simulation and virtuality as theorized, among others, by Umberto Eco and Jean Baudrillard.

It was exactly thirty three years ago that Umberto Eco, following a trip to America, wrote Travels in Hyperreality. Three years later Baudrillard’s “La précession des simulacres” (1978) came out, thus marking the emergence of the ‘age of simulation’. Since then a lot of water has flowed under the bridge of critical debate, and yet some of the early observations are still common currency within today’s discussion, often marked by an uncompromising division between pessimistic (Apocalyptic) and optimistic (Integrated) intellectuals, who either condemn or embrace emergent technologies.[1] Especially in pessimistic quarters it has become a cliché to quote Baudrillard’s view that society has been reduced to simulation or to stress, in the way Eco did with reference to the USA, the commercialized aspect of the recreations and themed environments that now proliferate around the world. Today the age of simulation has acquired a new twist: it has ‘gone digital’. Its culture is one of copying, sampling, animating, imitating, hybridizing, morphing, re-enacting, re-mixing, and re-membering. Our desire to create realistic fabrications has not weakened, rather it has become stronger since we now possess the technological tools to create an alternative (virtual) reality whose seductive appeal we find irresistible.

Contemporary (popular) culture is certainly influenced by the extensive use of digital tools in domains as diverse as entertainment and news broadcasting, so much so that distinctions across media begin to blur. Interesting re-mediations (to use Bolter and Grusin’s terminology) take place for example between games and cinema – one only needs to consider films such as Tron (Steven Lisberger, 1982), Joysticks (Greydon Clark, 1983), Super Mario Brothers (Annabel Jankel & Rocky Morton, 1993), Toys (Barry Levinson, 1993), Mortal Kombat (Paul W.S. Anderson, 1995), Wing Commander (Chris Roberts, 1999), Lara Croft: Tomb Raider (Simon West, 2001), Final Fantasy (Hironobu Sakaguchi, 2001) and Resident Evil (Paul W.S. Anderson, 2002), to name just a few. These films testify to a digital culture that operates in a ‘convergence mode’: the convergence of filmmaking, animation & game development; of art and technology and popular culture; of art and science.[2] It is not surprising then that different disciplines also converge in trying to provide an answer to some of the most pressing questions humanity has ever faced: what happens to our bodies and our identities in a (post-human) digital age? How do we define truth in the midst of codes and copies? How can we distinguish between the authentic and the synthetic? Cinema, itself an elaborate system for synthetic representation, is contributing to the debate in the way it knows best: by creating stories that speak to our innermost fears and desires. Maybe the contemporary craving for (hyper)realistic representation, which seems to mark our dealings with computer technology in most applications (including the cinematic) is not so much a matter of once more simulating the real - we only do that in order to recognize the way in which reality is perceived – but of learning how to build a complex world which has reality content.[3] More specifically, the status of the realism of a film’s diegetic space and its transformation under the increasing employment of digital imaging has long been a chief subject of debate in cinema and new media studies.[4]

In Future Visions Hayward and Wollen have even suggested that the “development of audiovisual technologies has been driven not so much by a realist project as by an illusionary one”. (1993, 2) Birk Weinberg in his “Beyond Interactive Cinema” (2002) has argued instead that: “The aesthetic history of media can be described on the basis of a drift towards greater realism for improved immersion of the viewer”. Others have advanced the controversial opinion that “today the real has become the new avant-garde”. (Rombes 2005) In this perspective, Rombes argues, it is rather ironic that “the re-emergence of realism in the cinema, thanks to the digital, could be traced directly to a technological form that seems to represent a final break with the real.”(2005) “But,” he asks, “is it possible to talk about the real today without being accused of a sort of retrograde orthodoxy, a naive or unreflective reversion to Bazin?” (Rombes 2005) The answer is yes, since “post-humanist theory… has told us what was always already obvious: that reality itself is an apparatus further deconstructed by cinema. In today’s landscape of self-theorizing media… it is once again safe to speak of representations of the real without putting that word in quotation marks.”(Rombes 2005) Post-humanist theory informs the reading of SimOne (Andrew Niccol, 2002) offered by Sydney Eve Matrix in “‘We’re Okay with Fake’: Cybercinematography and the Spectre of Virtual Actors in S1M0NE” (2006). In what follows below I will refute some of the conclusions drawn by Matrix to propose my reading of S1mOne as a film that demonstrates Hollywood’s ambiguous response to the crucial issues of virtuality and simulation.

Simulation One (S1mOne)

As is often the case, key concepts within academic discourse find expression in popular media – a sort of prêt à porter collection of concepts – which renders them more palatable to the general public. The issue of simulation, recurrent in a plethora of Hollywood movies, is emblematic of such a process and of its mixed results. When S1mOne by Andrew Niccol was released in 2002 critics reacted with lukewarm enthusiasm, a far cry from Niccol’s previously acclaimed achievements as a writer/director (Gattaca, 1997) and writer (The Truman Show, 1998). This was “the case of a pregnant premise being wasted by a script that takes few chances and manages to insult the intelligence of everyone in the audience”. (Berardinelli, 2002)

I share Berardinelli’s criticism, however, I would argue that the film’s shortcomings and inconsistencies are exactly what makes it worthy of critical analysis. They are to be considered in the context of Hollywood’s ambivalent attitude towards the use of new digital technology, a technology, which, while it is happily embraced (not least for the huge economic returns that it provides at the box office), is also represented in ‘apocalyptic’ terms.

The plot tells of Viktor Taransky (Al Pacino), an ‘arty’ director, who gets into trouble when his prima donna, Nicola Anders (Winona Ryder) storms off the set because her trailer is not big enough. Viktor’s career is saved by Hank Aleno (Elias Koteas), a dying and deranged computer engineer who has created a synthetic actor that Viktor can ‘cast’ in his movie without anyone being able to tell the difference. She is the ultimate director’s fantasy, an instrument that Viktor can exploit at will for his creative purposes. In spite of his declared computer illiteracy, he manages to digitally replace Nicola with Simone and the film is a hit. At first Viktor is reluctant to use ‘Simulation One’ (shortened to Simone), but he changes his mind when he realizes that “our ability to manufacture fraud exceeds our ability to detect it”. Viktor’s justification for creating his digital star is based on the recognition that “since we all live in one big lie… why shouldn’t [she] live too?” So, ‘a star is digitized’, and Simone soon becomes a world celebrity. In truth, Viktor’s intention was to reveal it all after the first reviews were in, since he believed that people would immediately spot the deception. However that is not the case: Simone is just another of Hollywood’s many ‘invisible effects’.[5] In the end, inevitably, like Dr. Frankenstein – tellingly, also a Victor – before him, Viktor is eclipsed by his creation. He may have created Simone, but her image is beyond his control.

Much of my interest in this film stems from the fact that it contradicts its own premises: on one side, it seems to take a stand against our digital ‘age of simulation,’ the ‘big lie’ as Viktor puts it in which we all live, on the other, it celebrates it. As Simone herself puts it: “If the performance is genuine, does it really matter if the actor is real?” Niccol seems to suggest that it does matter: in one scene Viktor is moved to tears by the performance of the ‘human’ actress Nicola Anders. Nicola’s breathtaking performance shows the sublime irony inherent in the acting profession: the more ‘authentic’ an actor qua actor. Performance, like the body and its subjectivity which embodies and enacts the performative, might have been extended, challenged and reconfigured by technology and yet, this scene suggests, the ontology of the performance (its aura and humanness) maintains a unique privileged status. Moreover, Viktor’s hubris for creating the perfect actress is in the end punished, thus warning us against the perils of misusing technology to play God and create (artificial) life. As I have argued elsewhere, the fact that Viktor’s Pygmalion-style manipulation of Simone is short-lived demonstrates how “Hollywood’s willingness to experiment with new technologies cannot contemplate the possibility of its own extinction”. (Notaro, 2006, 93) What could have been a witty satire of the star system and of the dangers of cinematographic illusion is blatantly contradicted by S1mOne’s marketing strategy by New Line Cinema. Besides the official S1mOne web site (http://www.s1m0ne.com/) a whole set of ‘fake’ web sites were produced for each of Simone’s movies, for some of her co-stars, for Viktor Taransky and even one for Amalgamated Film (http://www.amalgamatedfilms.com/), the fictional counterpart of New Line Cinema, thus blurring the line between cinematic fabrication and the ‘real’ studios’ need to push the film. This marketing strategy is a further indication, in a film apparently concerned with authenticity and sincerity, of Hollywood’s hypocritical stance on issues of virtuality and simulation. Also, despite Niccol’s initial statements that he wouldn’t reveal whether the character was real or not he later changed his mind, explaining that Simone’s voice and body were augmented by computer with elements of other actresses like Audrey Hepburn and Grace Kelly, but Roberts was the principal source. The idea, according to Niccol, was to make a hybrid that was “contemporary but not so trendy that she would be quickly dated”. (rottentomatoes.com, “S1m0ne,” 2002) A commodified digital star with a long expiry date! In addition, Niccol commented, “We’re coming to the point where you won’t know if an actor or newscaster is computerized or flesh and blood… What’s more, you won’t care, as long as they impress us or move us, because as Taransky believes, ‘in our phoney world reality is in the performance”. (rottentomatoes.com, “S1m0ne,” 2002) I find it significant that Niccol himself is perfectly willing to employ technologies in a film that apparently deplores them. The reason for such an ambivalence resides in the fact that Niccol is not outside, but rather implicated in, Hollywood’s economy of manufactured celebrity and in the myth of the authentic performance. Although Niccol’s screenplay does indicate, as Matrix argues, that “digital cinema has the potential to shake up, disturb, and disrupt the methods of production in Hollywood,” (2006, 215) such a potential appears contained (and mitigated) within Hollywood’s well ‘rehearsed’ strategy to wrestle with the dilemmas of technological simulations in a fictional realm rather than in reality. In contrast to Matrix’s arguments, I propose that Niccol’s film engages but, crucially, does not disrupt the discourses concerning the impact of digital animation on Hollywood. (2006, 215)

Also worth a mention are the DVD extras which include two featurettes about the film’s production and the real-world potential for virtual actors. What emerges from the DVD extras is the view held by the special effects specialists that virtual actors (vactors) will soon be a reality (no pun intended). We discover that Rachel Roberts in order to ‘become’ Simone had to go through a process of ‘de-humanization’, in other words she had to learn how not to blink for two minutes and to control her bodily mannerism. This is an interesting turn away from what is usually required of an actor (i.e. to humanize the character), but Rachel Roberts was no actress before featuring in S1mOne, she was a model. One might argue that the true reason behind her choice is not because her face was not known in the business (hence the marketing ploy could work), rather she was perfect for the purpose of modeling the ‘look’ of the artificial actor for the ‘next season’ and, above all, willing to lend her body to be shaped into this new ‘thing to come.’ Unfortunately for Roberts, she has not become a movie star like the character she portrays; maybe she remains too human in spite of the CGI tears implanted in her eyes – ironic really if one considers that “in modern day society, being a star does not always depend upon possessing a mortal soul, but instead an aura of sexuality”. (Flanagan, 1999) Sexuality and gender have both been long standing points of interest in the world of stardom, as is visible in movies, television, music, etc. [6] Interestingly, Mary Flanagan argues that digital stars are now rising into celebrity, paralleling the rise of cinema stars in the early twentieth century. Like their cinematic counterparts, the appeal of digital stars such as Lara Croft (2001) depends heavily on their sexuality. I would argue that the difference between Lara and Simone is that for Lara the ‘authentic’ self never existed whereas Simone’s digital persona heavily relies on a ‘real’ one. The real referent, however, does not alter Simone’s status as an apt representative of the insubstantial film star who cannot actually act, a mere construction of studio publicity departments. In this sense the film falls into a tradition of satires about Hollywood (from within Hollywood itself) that stretches back at least to the 1920s. In any case, Lara and Simone have a great deal in common: they inhabit screen worlds and are both produced by the star system, commodities to be consumed by audiences, products to be desired, and ultimately, acquired. The representation of Lara and Simone is essential to understand the issues of (dis)embodiment of computer personalities and the place of gender in these embodiment relationships. There is little doubt that their bodies are nothing but an interesting culmination of numerous western ideals of beauty. Looking at the future, I don’t fully share Flanagan’s optimistic view that one day digital stars won’t be represented as ‘stereotypical female sex objects’.(1999) On this issue, I agree with Sidney Eve Matrix when, inspired by Balsamo’s arguments in Technologies of the Gendered Body (1999), she argues that “Viktor approaches digital cinema not as a technological innovation that can allow him to think outside the box, but as a tool for telling the same [masculinist] stories.” (emphasis mine 2006, 223) [7]

When Viktor, like a novel Pygmalion, creates Simone in his dark director’s room he is re-telling an old story, in that he’s re-enacting the ancient masculine dream of the creation of the ‘ideal’ woman, while realizing the more contemporary aspiration of every (digital) celebrity fan. Dissatisfied with just looking at the conventional stars within the filmic world, we now wish to embrace the very real pleasure of controlling these desired bodies through playing/interacting with them, being in a video game, or by receiving a direct customized service of sorts. This was the case for Ananova, a Web-oriented news service that featured a computer-simulated animation of a woman newscaster, named Ananova, programmed to read newscasts to Web users. Thanks to the morphing technique, Ananova’s face was the result of blending the traits of a ‘real star’ who could not sing, the former Spice Girl Posh - now better known as Victoria Beckam - and of a digital one Lara Croft. [8]

ananova

Fig. 1 Ananova (from http://www.mattwardman.com/blog/2007/05/01/double-trouble-posh-spice-and-ananova/)
In this light, it becomes important to trace back that direct line from which the ‘fake’ synthespian Simone is descended in order to substantiate my claim: in Hollywood virtual actors and digital technologies are wholly in the service of a naturalistic illusion and this is in stark contrast to the anti-naturalist tendencies which characterize the (modernist) history of the artificial actor.

Artificial Actor: A Brief History

The idea to dispense with the services of human actors dates back to the avant-gardes of the early twentieth century. Gordon Craig, one of the true giants of modern theatre, in his article “The Actor and the Ǚbermarionette” states: “in the beginning the human body is by nature utterly useless as a material for an art”. (1907, n.p.) [9] Craig also held the controversial conviction that actors should serve as marionettes for the guiding vision of the director, a view that a ‘real’ director Hitchcock for whom actors were cattle and a fictional one and Taransky, the puppet master would gladly share. The list of possible substitutes for the human actor includes, besides Craig’s űbermarionette, Artaud’s puppets, Mejerhold’s bio-mechanical actors, Brjùsov’s springing dolls, Schlemmer’s geometric dancers and the technological fantasies of the Italian Futurists Prampolini and Depero. Inspired by these early examples the French surrealist Hans Bellmer in 1936 built his first ‘doll’ (poupée), using in his painting a technique called morphing.[13]

The reason for dwelling on the early history of the acting profession deprived of its humanity, is to consider – as we shall see later on – contemporary trends within both theatre and cinema as the coming of age of issues first posed a century ago. In particular, I would also argue that some of the most regressive aspects in contemporary virtual representations, such as the gender issues highlighted above find an historical precedent in the more inherently problematic qualities of the avant-garde experiments with their emphasis on the controllable performer and technophiliac tendencies.

Moving to more recent times, the word synthespian, meaning an artificially-created human actor, was coined by LA-based digital effects expert Jeff Kleiser when, together with Diana Walczak they created the industry’s first virtual actor (or vactor) for the 1988 short film Nestor Sextone for President (premiered at SIGGRAPH in the same year). The satirical film featured a synthespian, Nestor Sextone, going for president of the Synthetic Actors Guild, complaining that live actors had been masquerading as synthetics, thus robbing them of jobs (a reference to Max Headroom who was portrayed in a television series by the real-life actor Matt Frewer).[14] A year later, Kleiser and Walczak presented their first female Synthespian, Dozo, in the music video ‘Don’t Touch Me’ (available at http://www.poetv.com/video.php?vid=15102).

Sextone for president
Fig. 2 Sextone for President Written and Directed by Jeff Kleiser and Diana Walczak © 1988 (from http://www.kurzweilai.net/meme/frame.html?main=/articles/art0526.html)

The female synthespian Dozo
Fig. 3 The Female synthespian Dozo performing ‘Don’t Touch Me’ Directed by Diana Walczak and Jeff Kleiser © 1989 (from http://www.kurzweilai.net/meme/frame.html?main=/articles/art0526.html)

1991 was an important year in that it saw the production of the first truly believable computer-generated character in the morphing metal cyborg of James Cameron’s Terminator 2: Judgment Day. Four years later, Toy Story (John Lasseter) was released, the first computer generated film in history populated entirely by digital characters in a world made of bits and bytes. By 1996, the word synthespian was common currency in Hollywood and had made its appearance in the world of literature as well, namely in the novel Idoru by William Gibson. After the release of Jurassic Park (Steven Spielberg, 1993) it was clear for the major studios that CG life forms could be integral, even indispensable, characters in their films. The question was whether the performances by synthespians were ever going to be more convincing than the ones by human actors. Nowadays synthespians are used as background extras and for stunts too dangerous for stuntmen to perform, since fully interactive, lifelike digital humans are still far from coming on the scene. What is certain is that real actors are connected to their audience via emotion (empathy), hence the presence of a digital actor on screen is uncanny, it demands too much ‘suspension of disbelief’. [15] As Kleiser argues in his electronic piece “Synthespian“:“This is much more important than merely making an actor look indistinguishable from a human, and in many ways, much more challenging.” [16]

Let us consider Final Fantasy (Hironobu Sakaguchi, 2001) the first film with an entire cast of hyper-realistic, computer-generated human characters. Similarly to Lara Croft, Aki Ross “is the very model of a modern movie heroine: brunette, lithe, headstrong and confident.” (Hiltzik and Pham) Undoubtedly, “the producers of Final Fantasy were counting on these qualities to make the audience forget that,despite her astonishing resemblance to a living person, everything about her, from her form-fitting spacesuit to the twinkle in her eyes, was created inside a computer”.(Hiltzik and Pham) With a strategy opposite to that of the New Line that marketed the (mostly) human Simone as if she was a digital creation, Columbia Pictures marketed Ross as though she were flesh and blood. In a move that parallels what the fictional Studios Amalgamated Films did for S1mOne, the Columbia Pictures marketing campaign for Final Fantasy included a photo spread for Aki Ross in the men’s magazine Maxim and Sakaguchi, like Taransky, talked about casting Ross in a range of roles in new movies, as though she was a ‘live’ actress. (Hiltzik and Pham) Two questions are worth raising at this point: if it is true that digital techniques are making some of the most expensive aspects of filmmaking – sets, location shooting, extras, stuntmen – unnecessary and thus cutting costs, on the other hand, as Kleiser points out in his electronic article Synthespianism, “there exists a trade-off between what level of realism is possible versus how much computing time can be spent on each frame”. Final Fantasy required an extraordinary amount of money to make and the results did not pay off at the box office. However, it had the merit to reanimate, as Kleiser aptly reminds us, a 30-year debate over the role of synthespians, an idea that has intrigued programmers since Westworld (Michael Crichton, 1973). With the latest generation of digital tools at their disposal (for example the motion capture technique that allows actual movement to be recorded and applied to digital characters) filmmakers are offered a range of possibilities as never before, possibilities which are having a huge impact on the whole industry. Already in November 1997 Wired magazine featured a special report on the future of Hollywood filmmaking titled “Hollywood 2.0.”. The traditional film industry based on studios, theaters and stars was depicted as evolving, under the impact of new technologies, into something completely different, “Hollywood 1.0’ was soon to become ‘Hollywood 2.0”, an entertainment world where: “computer-generated actors are competing with flesh and blood. Studios are not studios: feature films are created on desktop computers for less than US$1,000” (Daly, 1997, 1). Two years earlier another report regarded “The New Hollywood: Silicon Stars” (Parisi, 1995). In typical Wired techno-enthusiastic style readers were presented with the following ‘tantalizing’ prospects.

Digital artistry will allow actors to bioengineer themselves, or be fully bioengineered, to perfection. A performer with no aptitude for dance, for example, can have all the right moves programmed in. Stars will be constructed from the choicest body parts, in the same way dozens of animators work in concert to create a Disney character (Parisi, 1995)

Under the heading ‘Digital Frankenstein’, the article went on to present Scott Billups “the first person – in Hollywood, at least – to reach deep into the heart of his bit-circuited incubator and pull out something imbued with a spark of electronic life.” Billups is “a special-effects meister with an attitude, complaining that ‘carbon-based’ actors are glamorous ‘only until you’ve had to work with them.” He is presented as a bit of a rogue, “The first postmodern effects cowboy,” talking about a filmmaking “shift from the organic bias to the inorganic,” skeptical of commonly held beliefs - for him “a set is little more than a synthetic representation of an actual or imagined environment rendered in organic materials.” The report concluded by hinting at some of the implications of digitalization for the acting profession. Current Screen Actors Guild rules prohibit the reuse of actors’ images if it would substitute for hiring the actor, however, it was argued, “It’s reasonable to speculate that the studios will negotiate for ownership of digital rights, either during an actor’s lifetime or posthumously”. (Parisi, 1995) Since 1995 when Wired’s report was published, the most disquieting of visions, the eclipse of the human actor, has not come true and it will probably be a bit longer than the four years some programmers predict for a credible synthespian to compete with a human actor. Digital rendering is wide spread, as nearly all contemporary movies are edited to some extent by computers. Interestingly though, after years of watching movie after movie often oblivious to the seamless combination of live action and computer generated special effects we are now presented with a string of comic book movies, Sky Captain (Kerry Conran, 2004) and Sin City (Frank Miller, 2005) among others, which are a continuous visual reminder, for the spectator, of the level of artistry reached by CGI. [19]

While the time spent by human actors in front of the camera has decreased, that spent ‘inside’ a computer, in post-production, has increased dramatically. Actors might get a bit more ‘cartoon-like’, as Wired predicted, but this does not seem to hinder their (very human) acting skills (as Micky Rourke’s excellent performance as Marv in Sin City shows). The day when an artificial actor will be as convincing as a human actor impersonating a cartoon character is still far off, in the meantime though we can try and imagine how such an artificial actor might perform in the future.

The Shape of Things to Come

Synthespians (or vactors) working in movies are only one of the possible applications for digital characters whose ‘field of action’ has expanded rapidly from video games, to simulation and training, manufacturing, animated web pages, etc. Some of the most interesting concepts for willing avatars and virtual film stars are among those developed at MIRALab in Geneva. For several years this research center has worked on various ‘Humanoid’ projects whose aim is “to provide games designers, multimedia designers and film producers with the technology for creating simulations of realistic interacting humans.” (http://www.miralab.unige.ch/) The founder and director of MIRALab, Nadia Magnenat-Thalmann, makes no mystery of her desire to take virtual humans to a new level. “I’m not so much interested to see pictures, which you watch passively,” she says. “My ultimate goal is to be able to live in the virtual worlds, and to meet virtual humans that are collaborators.” (Tyler, 2000)

Thalmann is not alone. Computer game developers have begun experimenting with artificial intelligence (AI), endowing game characters with the capacity to learn and interact with their environment and the game player. The applications for both the cinema and the theatre are tantalizing. The above mentioned movie director Scott Billups is also keen to bring synthespians to a new level. For the Rival comic-book spinoff Eye of the Storm, he has built Synthia, one of several vactors that, thanks to software written by Billups and his partner Mark Lambert, “will have the ability to be driven by synthetic protocol, with synthetic muscle groups.” As Billups puts it: “You just type a command. There’s no puppeting, nothing. They come up with their own scenario.” (Parisi, 1996) Billups is also following the experiments, in appropriately prosaic speech, carried out by Catherine Pelachaud and Scott Prevost at the University of Pennsylvania and designed to construct 3-D virtual agents that can execute simple commands online. Their system enables synthetics to associate appropriate speech and corresponding facial and body expressions with the task they’ve been assigned. These are all steps towards the creation of a ‘smart’ synthetic star, one that responds independently to stimuli and has its own digital consciousness, a potentially less ‘controllable’ performer than the one envisaged by the modernist avant-gardes. Words of caution, however, are not uncommon, even from insiders such as the digital effects specialist Jeff Kleiser. In his electronic article “Synthespians” he points out that: “the animator of the future will need to be a talented actor if he or she intends to create a dramatic performance in a synthetic actor. I don’t believe that performances that include this level of dramatic impact can be routinized to the level that a programmer could use for an automated animation system”. [21]

In the field of theatre, experiments with digital actors (not necessarily anthropomorphic) have also been under way. Particularly interesting is the one carried out by Claudio Pinhanez at the MIT Media Laboratory called It/I: An Interactive Theatre Play (1997). It/I, the first play ever produced involving a character reactively controlled by a computer, is a two-character theater play where the human character I is taunted and played by an autonomous computer-graphics character It. As we learn from the project’s description: “The computer playing It monitors the scene with video cameras and reacts to I’s actions by displaying real time computer graphics objects and synthesizing sound. After the play, the public is invited to go up on the stage and interact with It.” (Pinhanez, 2000) [22]

Also worth mentioning is the Virtual Theatre project directed by Barbara-Hayes-Roth at Stanford University and whose aim is to build “computer characters that can perform direct improvisation… Directors (who may be human users or others computer agents) give the characters abstract instructions. The characters work together to improvise an engaging course of behavior within the constrains of the directions”. [23]

What is worth noting about the above pioneering projects is that in the attempt to imitate human skills what has been lost is the human body. In the case of It/I the actor is ‘embodied’ so to say, in a complex set of tools on the stage (images, lights, sounds), in the second the virtual context is uniquely text based. The conceptual links between such contemporary experimentations and the ones carried out by Craig, Schlemmer, Depero or Prampolini in the early years of the twentieth century are all too clear. Their rejection of the actor-figure typical of the naturalistic, bourgeois theatre of the time in favor of new, allusive and metaphysical forms finds its contemporary counterpart in the post-human, mixed realities of cyber-performance. This is a world where the human body has no physical substance, it has become an ‘avatar’, the Sanskrit word that means ‘the descent of God’ or simply ‘reincarnation’. The avatar is just one of the latest reincarnations of the human actor, like in the case of the Colliders: four women who came online together in 2001 to form Avatar Body Collision, a collaborative performance troupe who devise and rehearse using free chat software and live (mostly) in London, Helsinki, Aotearoa/New Zealand and cyberspace.[24]

The issue which arises at this point is how to reconcile the hyper-realistic trends (i.e. the realization of the anthropomorphic ‘smart’ synthespian) with the (not necessarily human-like) figure of the cyber-performer. The answer is that the two are irreconcilable, what one can envisage is that to these two types of virtual actor will probably correspond two different types of cinema (and theatre). On the one hand, we will be presented with artificial actors as realistic as real humans, on the other with actors whose bodies have lost every anthropomorphic characteristic. The final realization, it seems, of the anti-naturalistic tendencies emerged in the early part of the twentieth century. One cannot help wondering whether the current push towards a more sophisticated reality effect, as far as the representation of the human body is concerned, will continue until the frame that demarcates a distance between reality and representation is obliterated. The most likely answer is yes. There will always be a type of cinema which feeds us exactly the illusion realities we want. However, it is not difficult to foresee a new cinematic experience emerging from the changed technical standard, a cinematic experience in which interactivity has dramatic effects on traditional Hollywood-type narrative models of storytelling. Also, given our old habit of thinking of cinema (and theatre) as the collaborative enterprise of a human triad – author, director, actor – it is fascinating to speculate on what will happen if/when any one of the triad would not be human anymore, or on what would be the impact on the same idea of authorship. [26]

In conclusion, looking back across history, we have argued that the contemporary interest in the perfect human-like synthespian should be considered in the context of humanity’s fascination with the idea of artificial life created from inanimate materials. Our digital age demonstrates such a fascination with the proliferation of stories and artifacts which express the mingled fear and desire for autonomous machines (often anthropomorphic = cyborgs) which can either make humans entirely redundant or, in the more optimistic scenario, provide a solution to the limitations of our imperfect bodies. Western subjectivity seems to be undergoing a period of transition that, according to Matthew Causey, can be constructed as a re-birth of tragedy. In his words:

Like Nietzsche’s model of the birth of tragedy rooted in the movement from the divine body to the body inscribed and reduced under the rule of societal law which finds representation in the sacrificial rituals of dismemberment (sparagmos), the ontological shift from organic to technological, televisual, and digital beingness is tragic. The tragic, in this case, finds representation and is projected in the fantasies of the fragmented and digital, medical and postcolonial body as articulated in the art of Stelarc, Orlan, and Gómez-Peña. (1999, 393)

I find Causey’s comments relevant, however, I would amend his conclusions to point out that like in Greek drama where it was not uncommon to mix the tragic with the comic (the sublime with the grotesque) a more accurate assessment of contemporary mediatized representations of the body should take such an aspect into account. The recurrence of Surrealist image motifs – mannequin, doll, body fragment, automaton – in both the visual and performing arts signals the complex and long-standing relationship between embodiment and technology. The issues raised by robotics, machine intelligence, gene technology and information processing vitally concentrate around the question of what is to be human: as (popular) cultural representations they picture irrational fears and utopian hopes; spectacular achievement as well as disturbing uncertainties. These seem to me to be the far more pressing issues raised by emergent technologies, rather than the commonly rehearsed arguments about technophobia and technophilia. By focusing on the figure of the artificial actor in its past, present and possible future reincarnations this essay has offered a contribution to the hotly debated question of the increasing symbiotic relationship between human beings and digital technologies.

Bibliography

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Bell, John. “Death and Performing Objects,” http://www.nyu.edu/classes/bkg/death.txt

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Flanagan, Mary. “Mobile Identities, Digital Stars, and Post Cinematic Selves”, Wide Angle. 21.1, 1999, 77-93.

Feenberg, Andrew. Transforming Technology. New York: Oxford University Press, 2002.

Gamson, Joshua. Claims to Fame. Berkeley and Los Angeles: University of California Press, 1994.

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Jenkins, Henry. Convergence Culture. New York: New York University Press, 2006.

Kleiser, Jeff. “Synthespians”, archived at: http://web.archive.org/web/20071015081153/http://kwcc.com/works/sp/lead.html

Kleiser, Jeff. “Synthespianism”, http://www.kurzweilai.net/meme/frame.html?main=/articles/art0526.html

Kleist von, Heinrich. “On the Marionette Theater,” http://southerncrossreview.org/9/kleist.htm

Krzywinska, Tanya. and Geoff King, eds. ScreenPlay: cinema/videogames/interfaces. London & New York: Wallflower Press, 2002.

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Manovich, Lev. The Language of New Media. MA: The MIT Press, 2002.

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Matrix, Sidney. Eve. “‘We’re Okay with Fake’: Cybercinematography and the Spectre of Virtual Actors in S1M0NE’”,Animation: An Interdisciplinary Journal. 1(2), 2006, 207-228.

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Endnotes

[1] Apocalyptic and Integrated is the title of a study by Eco, published in 1964 (English translation, Apocalypse Postponed, 1994). Eco was referring to the polarized manner in which the intellectuals of the time viewed mass culture. I find the dichotomy which characterizes contemporary debates about the impact of emergent technologies on the human body and society at large similarly unhelpful. We need to move beyond the technophilia/technophobia divide and advocate a more civic involvement in the development and use of technology. On this point see Feenberg (2002).

[2] The convergence of cinema and video games is attracting growing critical attention, thus demonstrating how much film aesthetics and game theory can learn from each other. See: Krzywinska & King (2002); Jenkins, (2006); Simons (2007); Matteo Bittanti (2008). Also worth mentioning is Machinima which, as defined in the Academy of Machinima Arts & Sciences web site “is the convergence of filmmaking, animation and game development.” http://www.machinima.org/machinima-faq.html

[3] Or “learning to live within simulations,” as Baudrillard would have it (1990).

[4] See Prince (1996: 27-37) and Manovich (1997).

[5] As Manovich aptly reminds us “An invisible effect is the standard industry term… in 1997 the film Contact directed by Robert Zemeckis was nominated for 1997 VFX HQ Awards in the following categories: Best Visual Effects, Best Sequence (The Ride), Best Shot (Powers of Ten), Best Invisible Effects (Dish Restoration) and Best Compositing” (Manovich 2006)

[6] The literature on the Hollywood star system and its significance is extensive, of particular note is the work of Dyer (1979); Gledhill (1991), Gamson (1994); Ndalianis & Henry (2002); Redmond & Holmes (2007).

[7] A discussion of the uses of women’s bodies as a representational ground within new media technologies is beyond the scope of this article, suffice it to say though that current examples display a worrying tendency towards telling the same stories.

[8] The Ananova website (http://www.ananova.com/), is still operational but the animated Ananova character has been unavailable since 2004. Interestingly, the service is well known for its unusual news stories and celebrity gossip. See how Ananova’s debut was announced by the BBC in April 2000 at http://news.bbc.co.uk/1/hi/entertainment/718327.stm (accessed 2/3/2006).

[9] Already in 1810, Heinrich von Kleist in his “On the Marionette Theater” had argued that “where grace is concerned, it is impossible for man to come anywhere near a Puppet.” Full text available at http://southerncrossreview.org/9/kleist.htm (accessed 2/2/2008). Craig’s quote is included in John Bell’s electronic piece “Death and Performing Objects” http://www.nyu.edu/classes/bkg/death.txt (accessed 2/2/2007). See also by Craig’s On the Art of the Theatre (1911).

[10] Ron Miller in his “ALFRED HITCHCOCK: Did He Really Treat Actors Like Cattle?” recalls how in 1960 he asked Hitchcock if he really once said actors were like cattle. The reply was: “No… what I said was that actors should be treated like cattle.” http://www.thecolumnists.com/miller18.html (accessed 2/2/2007).

[11] For an introduction to Mejerhold’s main stage productions and to view some amazing video clips see: http://max.mmlc.northwestern.edu/~mdenner/Drama/plays/constructivist/constructivist.html (accessed 2/6/2007).

[12] For some fascinating pictures and video fragments of Schlemmer’s mechanical dancers see: http://www.digischool.nl/ckv2/moderne/moderne/schlemmer/Mechanische%20balletten.htm (accessed 2/6/2007).

[13] Almost prophetically, Bellmer used the term ‘virtual’ with reference to his painting and graphic work. Morphing is now an established artistic practice and a standard special effect in many Hollywood productions. Such a technique has implications that are both surreal (the dream of the body assembled from different parts) and fetishistic (the transfer of desire on inanimate beings). For a brief insight into Bellmer’s work see: http://www.sauer-thompson.com/junkforcode/archives/001154.html (accessed 2/6/2007). For an exploration of what digital morphing means, both as a cultural practice of our times and within the broader history of images of human transformation see Sobchack (2000).

[14] See The Max Headroom Chronicles, “a web site intended to be the most complete word on the history, milieu and supporting crew of the ’80s icon, cyberpunk legend and advertising avatar.” http://www.maxheadroom.com/mh_home.html (accessed 5/7/2007) and the Max Headroom’s profile at the Museum of Broadcast Communications http://www.museum.tv/archives/etv/M/htmlM/maxheadroom/maxheadroom.htm (accessed 5/7/07).

[15] In 1970 Japanese roboticist Masahiro Mori coined the term ‘uncanny valley’. He noticed that if his robots came too close to resemble human beings people found them creepy, whereas when robots only slightly resembled humans people found them cute. As Lisa Bode observes, the uncanny valley has “come to be seen as a problem for the development of photo-real digital actors: either one that must be worked through and overcome, or one that points to the very impossibility or futility of the task” (2006, 176)

[16] The site is archived at: http://web.archive.org/web/20071015081153/http://kwcc.com/works/sp/lead.html
The challenge that Kleiser refers to has been taken up more recently, and successfully, by Image Metrix, a provider of facial animation solutions for the entertainment industry and the University of Southern California Institute for Creative Technologies (ICT). The partnership has produced an animated woman using a ground-breaking modelling technique. ICT’s facial scanning system created a computer-generated replica of actress Emily O’Brien’s face at high-definition resolution, while Image Metrics brought the CG character to life by capturing, tracking and animating the actress’ performance. ‘Emily’ has just been presented at SIGGRAPH (Aug. 12-14 2008) in Los Angeles. More information at http://www.image-metrics.com/

[17] Aki Ross became the first computer-generated character entry in Maxim’s Hot 100. Not surprisingly she appeared wearing a sexy bikini. See: http://www.killermovies.com/f/finalfantasythespiritswithin/articles/1370.html (accessed 2/7/2007).

[18] One of the most important implications of digitalization for the acting profession came to light when Andy Serkis – whose talent shaped the computer-generated performance of Gollum in Lord of the Rings: The Two Towers (Peter Jackson, 2002), failed to receive the Oscar nomination for best supporting actor. As Ivan Askwith aptly puts it, as digital effects become increasingly prevalent: “Does the performance belong to the actor who brings a character to life, or to the production team that gives the character its form? ” (18/2/2003).

[19] In the case of these movies it looks as if naturalism was not the exclusive end product of digital animation, rather its function might be exactly the opposite: to underscore the unreality of spaces and movements.

[20] Today everyone can create a ‘V-human’ from scratch, at least according to Peter Plantec, author of Virtual Humans (New York: AMACOM, 2003) a manual that provides start-to-finish instructions for designing a synthetic person and a CD-ROM containing the software to make it ‘real’. For more info see Peter Plantec, “How to Build a Virtual Human, ” KurzweilAI.net October 20, (2003) http://www.kurzweilai.net/meme/frame.html?main=/articles/art0599.html (accessed 3/7/2007). Also worth noting is the recent proliferation of chat-bot characters, one of the latest being ‘Ultra Hal’, digital secretary and assistant, created by Robert Medeksza and winner of the Loebner Prize in Artificial Intelligence for 2007 http://www.loebner.net/Prizef/loebner-prize.html (accessed 2/2/2008). Ultra Hal can be accessed at http://www.zabaware.com/ (accessed 2/2/2008).

[21] The importance of acting skills for animators has been most strongly recognized by Ed Hooks. He is the author of Acting for Animators (2003). I am grateful to my colleague Tracey McConnell Wood for drawing my attention to Hooks’ work.

[22] For a detailed description of this project see Pinhanez & Bobick (2002, 536-548).

[23]The Virtual Theater project http://www-ksl.stanford.edu/projects/cait/ (accessed 2/3/2007).

[24] The Colliders http://www.avatarbodycollision.org/index2.html (accessed 2/3/2007).

[25] Already in the 1970s, Metz wonders whether in the future non-narrative films may become more numerous; if this happens, he suggests, cinema will no longer need to manufacture its reality effect (1980). For an overview of cinematic forms incorporating new electronic media see Shaw & Weibel (2003).

[26] Janet Murray was among the first to pose such questions in her seminal work Hamlet on the Holodeck: The Future of Narrative in Cyberspace (1997). For a discussion of the impact of digital technology with particular reference to questions of authorship see my “Technology in search of an artist: questions of auteurism/authorship and the contemporary cinematic experience” (2006, 86-97).

Author Bio

Dr Anna Notaro is Programme Leader and Lecturer in Contemporary Media Theory at Dundee University (UK). Her publications
include numerous articles in the field of urban/visual culture, the blogosphere, issues of authorship and contemporary cinematic practices and the Electronic Book City Sites: Chicago and New York, 1870s to1930s, (A. Notaro et al eds. available at
http://artsweb.bham.ac.uk/citysites/.
Contact Email: A.Z.Notaro@dundee.ac.uk
Website: http://www.notarofam.com/annawork

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Superhero By Numbers - Lisa Watson and Phil Stocks

Published Jan 29th 2009

Abstract: This paper reports on results of a statistical analysis correlating superhero characteristics such as powers, motivations, weaknesses, and costumes with commercial viability as represented by comic book sales and number of appearances in new media such as cinema and television. Results indicate that features of a character have little impact in the comic book market, and that new media trends support a move away from god-like, untouchable heroes to heroes displaying more human frailties and highly visual super abilities. Continue Reading »

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Double Trouble: Editorial - Tessa Dwyer & Mehmet Mehmet

Published Dec 27th 2008

Split screens spell double trouble. This special issue of Refractory is devoted to the dangers of division, the difficulties of duality and the duplicity of the double, not to mention acts of severing, splintering and splicing.

Continue Reading »

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The Mosaic-Screen: Exploration and Definition – Sergio Dias Branco

Published Dec 27th 2008

Abstract: The split screen is a well-known multi-frame technique used in film, television, and video. This essay focuses on cases in which this denomination seems incorrect, but that are currently classified under the same heading. In these instances, images of usually distinct characteristics are arranged on screen. The aim is to explore and define this specific technique, here termed mosaic-screen. Continue Reading »

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Sound and Space in the Split-Screen Movie – Ian Garwood

Published Dec 27th 2008

Abstract: This article focuses on the operation of sound in the split-screen movie. It concentrates, in particular, on instances where the storytelling function of sound is accompanied by the aural exploration of the split screen as a specific spatial form. Different relationships between the soundtrack and multiple frames are demonstrated through examples from The Thomas Crown Affair, The Boston Strangler and Timecode. Continue Reading »

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The Embedded Screen and the State of Exception: Counterterrorist Narratives and the War on Terror – Cormac Deane

Published Dec 27th 2008

Abstract: The embedded screen is a key feature of contemporary film and television texts featuring ‘terrorism’. Recurring chronotopes in these narratives, such as the control room and television news programmes, present us with frames within frames that have two complementary functions. First, embedded frames enact circular modes of logic, such as tautology and autology, which are crucial in the creation of a coherent notion of ‘terrorism’. Second, embedded frames are the screen-manifestation of the legal concept of the state of exception, which must be invoked so that the forces of law and order can take extraordinary measures in the face of a ‘terrorist’ threat. The rhetoric of interiority/exteriority that is enunciated by the frame within a frame reflects and constitutes sovereignty’s reliance on the notion of the state of exception in order to establish and consolidate itself. Just as, following Giorgio Agamben and others, the state of exception is at the heart of the power of the state, so is the embedded frame at the heart of the depiction of power in contemporary narratives. This analysis is based primarily on the television series 24 and on films based on novels by Tom Clancy. Continue Reading »

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What Am I… Beloved or Bewitched? - Split Screens, Gender Confusion, and Psychiatric Solutions in The Dark Mirror – Tim Snelson

Published Dec 27th 2008

Abstract: This article suggests that the representational themes and strategies of The Dark Mirror find resonance on many discursive and disciplinary levels. It argues that the film responds to popular post-war debates regarding cinema, gender, psychology, and their intersection, through the “unravelling” of its unusual split-screen technique. Continue Reading »

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